Technical Product Marketing Lead: Demo Story Architect

Leadout Capital; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Leadout Capital seeks a Technical Product Marketer to turn Salesforce capabilities into compelling demo stories featured at major events like Dreamforce. You will own end-to-end demo creation—from ideation and scripting to build, rehearsal, and final delivery.

You’ll collaborate with Product Management, Product Marketing, and Company Messaging to align strategy and craft customer-centric demos. Strong writing, technical curiosity, and travel up to 25% are required.

Qualifications

• 5+ years in product marketing or related technical roles.
• Strong familiarity with Salesforce platform.
• Salesforce Admin, Agentblazer, or Developer certifications encouraged.
• Track record delivering high-impact work in fast-paced, high-stakes settings.
• Willingness to travel up to 25% (domestic and international).

Responsibilities

• Lead the creation of product demos for Salesforce’s high-profile moments—from global keynotes to C-suite engagements.
• Own the end-to-end demo creation process: ideation, scripting, build, rehearsal, and delivery.
• Write clear, concise demo scripts translating technical capabilities into customer value.
• Partner with Product Management, Product Marketing, and Company Messaging to align strategy and story.
• Coach executives and partners on delivering demos with confidence and clarity.
• Manage executive reviews, drive alignment, and ensure timely follow-ups.
• Collaborate with internal teams and external vendors on production logistics.
• Explore new ways to showcase the Salesforce platform while staying grounded in product truth.

Skills

Strong writer

Clear communicator

Technical curiosity

Fast learner

Under pressure

Team player

Strategic thinking

Project management

Attention to detail

Education

Salesforce Admin

Agentblazer

Developer certifications

Tools

Salesforce platform

Job description

Leadout Capital seeks a Technical Product Marketer to turn Salesforce capabilities into compelling demo stories featured at major events like Dreamforce. You will own end-to-end demo creation—from ideation and scripting to build, rehearsal, and final delivery.

You’ll collaborate with Product Management, Product Marketing, and Company Messaging to align strategy and craft customer-centric demos. Strong writing, technical curiosity, and travel up to 25% are required.