Technical CRM & QA Specialist (Braze)

Tia; United States; On-site; USD 83,000 - 124,000; Part time

Benefits offered by this job

Remote contract

Flexible schedule

Light overlap with weekly meetings

Job summary

Tia is seeking a Technical CRM & QA Specialist to support lifecycle email and SMS programs. You will QA Braze canvases, validate Liquid logic and rendering, and troubleshoot issues, ensuring messages reach audiences on schedule.

This part-time remote role averages ~10 hours/week and offers flexible scheduling. Work with lifecycle and engineering teams to improve messaging reliability, QA campaigns, and automations, with occasional overlap for weekly reviews.

Qualifications

• 2+ years building, QAing, and troubleshooting Braze Canvases and campaigns (Segmenter, Connected Content, custom attributes/events).
• Advanced Liquid scripting with conditional logic, arrays, loops, and fallback handling.
• Experience with email HTML/CSS, cross-client rendering, and technical SMS requirements.
• Knowledge of REST APIs, webhooks, JSON payloads, and data flows into CRM platforms.
• Experience documenting bugs in Jira/Asana and creating QA checklists.
• Availability around 10 hours per week with light meeting overlap.

Responsibilities

• QA Braze Canvases and campaigns before launch, including audience segments, triggers, and criteria.
• Validate Liquid logic, rendering, HTML, responsiveness, dark mode, tracking, and UTM params across devices.
• QA SMS content, character counts, encoding, shortened links, and opt-out functionality.
• Review targeting, rate limits, frequency caps, and quiet hours pre-launch; monitor delivery and conversions after launch.
• Periodically audit active flows for correct data inputs and triggers.
• Troubleshoot delivery failures, webhook errors, Connected Content issues, and data sync problems.
• Write clear, reproducible bug tickets with steps, context, and fixes for engineering.

Tools

Braze Canvases QA

Campaign QA

Liquid scripting

Email HTML/CSS

SMS requirements

REST APIs

Webhooks

JSON payloads

CRM data flows

Job description

About Tia

Tia is building a new model for women's healthcare, one that treats women as whole people, not separate conditions or life stages. By integrating primary care, mental health, gynecology, dermatology, and wellness across both in-person and virtual settings, Tia is improving outcomes, lowering costs, and creating a better experience for patients and providers alike.

About the Role

We are looking for a Technical CRM & QA Specialist to support the reliable execution of our lifecycle email and SMS programs. Working with our lifecycle and engineering teams, you will bring deep Braze expertise to campaign launches, active automations, and technical troubleshooting.

You will QA complex Canvases, validate Liquid logic and message rendering, investigate unexpected behavior, and help ensure messages reach the intended audiences at the right time. This is a part‑time contract role averaging approximately 10 hours per week, with potential to grow as our roadmap evolves.

Why Tia

• Help shape how Tia communicates with patients across their care journey.


• Work on meaningful technical challenges in a growing women's healthcare company.


• Partner with lifecycle and engineering teams to improve the reliability of our messaging programs.


• Work remotely with a flexible schedule and light overlap for weekly meetings and launch reviews.

What You’ll Do

• Canvas and campaign QA: Test Braze Canvases and campaigns before launch, including audience segments, triggers, branching paths, and entry and exit criteria.


• Personalization and rendering: Validate Liquid logic, fallback states, email HTML, responsive layouts, dark mode, links, tracking, and UTM parameters across clients and devices.


• SMS QA: Check message content, character counts, GSM-7 and Unicode encoding, shortened links, and opt-out functionality.


• Deployment and monitoring: Review targeting, rate limits, frequency caps, and quiet hours before launch. Monitor audience flow, delivery, and conversion tracking after launch.


• Automation audits: Periodically check active flows to confirm that data inputs, triggers, and marketing behavior remain accurate.


• Technical troubleshooting: Investigate delivery failures, webhook errors, Connected Content issues, data sync discrepancies, and other unexpected Braze behavior.


• Bug documentation: Write clear, reproducible tickets with diagnostic steps, relevant context, and recommended fixes for engineering or other partners.

What You’ll Bring

Requirements

• At least 2 years of hands-on experience building, QAing, and troubleshooting Braze Canvases and campaigns, including Segmenter, Connected Content, custom attributes, and custom events.


• Advanced Liquid scripting skills, including conditional logic, arrays, loops, and fallback handling.


• Experience with email HTML and CSS, cross-client rendering, and technical SMS requirements.


• Working knowledge of REST APIs, webhooks, JSON payloads, and data flows into CRM platforms.


• Experience developing QA checklists, diagnosing lifecycle messaging issues, and documenting bugs in Jira, Asana, or a similar tool.


• Availability for approximately 10 hours per week, including light overlap for weekly meetings and launch reviews.

Nice to have

• Braze Administrator or Developer certification.


• Experience with Amplitude, Segment, Snowflake, Redash, or similar tools.


• Basic SQL skills for validating user profile or event data.

Work Location

This is a remote contract role. Most work can be completed asynchronously, with light synchronous overlap for weekly meetings and launch reviews.

Compensation

Tia is committed to pay equity and pay transparency. Compensation for this role will be determined based on job-related factors, including experience, skills, qualifications, and business needs.

The expected rate for this part‑time contract role is $60-90 per hour.

About Tia

Tia is on a mission to transform healthcare for women by increasing access, improving outcomes, and delivering a better care experience. Our "Whole Woman, Whole Life" model integrates primary care, gynecology, mental health, dermatology, and wellness across in-person care and a national virtual platform.

We are a Series D, venture-backed company trusted by more than 120,000 women across four markets. Through our technology-enabled care model and partnerships with leading health systems, Tia is building one of the most comprehensive preventive care models for women.

About Tia’s Culture

Tia is building a culture of excellence in people, process, and product. For us, excellence is not perfection. It is the ongoing pursuit of improvement through learning, reflection, experimentation, curiosity, grit, and care for ourselves and others. We are looking for people who are energized by building, iterating, asking why, and helping create a fundamentally better healthcare experience for women.

This position may require attendance at company and team off-sites.

Equal Opportunity

Tia is an equal opportunity employer. We believe diversity of experience, perspectives, and background leads to a better environment for our employees and a better product for our users and patients. We strongly encourage people of color and members of the LGBTQ+ community to apply.

If you are committed to collaborative problem solving, high-quality work, and making waves in women's healthcare, we'd love to hear from you.