Technical Business Analyst

TechDigital Group; San Antonio (TX); On-site; USD 110,000 - 160,000; Full time

Job summary

TechDigital Group seeks a Senior Business Analytics Operations Partner to lead analytics operations as the bridge between analytics, IT, and Experience teams. You will manage intake, prioritize work, and translate business needs into precise data requirements and instrumentation standards.

You will drive an annual analytics roadmap, champion data quality, and collaborate across technical and product teams to ensure timely data-driven solutions.

Qualifications

• Experience in analytics request intake and prioritization.
• Experience with agile methodologies (Scrum, Kanban) for analytics projects.
• Ability to elicit, document, and refine analytical and technical requirements from IT and Experience partners.

Responsibilities

• Develop and Maintain the Analytics Roadmap.
• Manage Analytics Request Intake & Prioritization.
• Gather Technical & Analytical Requirements from Internal Partners.
• Champion Data Quality & Instrumentation Standards.
• Facilitate Internal Partner Collaboration & Communication.
• Streamline Analytics Delivery Workflow.

Skills

Analytics operations

Agile/Scrum leadership

Communication

Requirements gathering

Stakeholder management

Tools

Adobe Analytics Workspace

Google Analytics (GA4)

Tagging

Instrumentation

Job description

Must have skill:

• SQL, Tableau, Adobe Analytics, Adobe Workspace, Google Analytics, GA4, Tagging, Business Analysis, Requirements Gathering, User Stories, Functional Requirements, Agile, Instrumentation, Analytics Operations

Job Description:

We are seeking a highly organized and proactive Senior Business Analytics Operations Partner to join our newly formed analytics team. This pivotal role will serve as the primary liaison between our analytics team and key internal partners, including IT and the Experience teams we support. The Senior Business Analytics Operations Partner will manage the intake of analytics requests, facilitate prioritization, gather detailed analytical requirements, and ensure efficient delivery of data-driven solutions. A key responsibility will be to develop and maintain an annual analytics roadmap, depicting team deliverables, and to champion data quality and instrumentation requirements. The ideal candidate will possess strong business analysis skills, excellent communication, a deep understanding of how data quality and instrumentation impact analytics, and experience in digital analytics or a related field.

Required Skills & Qualifications:

Analytics Operations & Workflow Management:

• Proven experience managing analytics request intake, facilitating prioritization, and coordinating workflows, preferably within an analytics or data-focused team.
• Expertise in agile methodologies (e.g., Scrum, Kanban) or similar structured approaches to manage iterative work, team capacity, and ensure efficient delivery of analytics projects.
• Ability to manage multiple competing priorities and deadlines effectively, ensuring alignment with team and IT delivery timelines.

Technical Requirements Gathering & Definition:

• Demonstrated ability to elicit, document, and refine detailed analytical and technical requirements from IT and Experience partners. This includes understanding business objectives, translating them into analytical needs, and defining technical specifications for data capture, instrumentation, and reporting.
• Experience facilitating requirements gathering sessions, workshops, and interviews with technical and product teams.

Internal Partner Liaison & Communication:

• Exceptional verbal and written communication skills, with a talent for building strong working relationships across technical teams (IT, Engineering) and Experience/Product teams.
• Skilled in managing expectations, providing clear updates on analytics projects and roadmap progress, and collaborating effectively to resolve roadblocks.

Data Quality & Instrumentation Expertise:

• Demonstrated experience in auditing digital analytics tags (e.g., Adobe Analytics, Google Analytics) and identifying instrumentation gaps.
• Ability to define and document precise tagging requirements and data quality standards for new initiatives or improvements.
• Understanding of how accurate data capture and instrumentation directly impact analytics outcomes and business insights.

Key Tasks for Senior Business Analytics Operations Partner:

• Develop and Maintain the Analytics Roadmap
• Manage Analytics Request Intake & Prioritization
• Gather Technical & Analytical Requirements from Internal Partners
• Champion Data Quality & Instrumentation Standards
• Facilitate Internal Partner Collaboration & Communication
• Streamline Analytics Delivery Workflow

Preferred Skills & Qualifications:

• Analytics Roadmap Development
• Adobe Analytics Workspace Proficiency
• Agile/Scrum Leadership
• Basic Understanding of Digital Analytics
• Leveraging AI/ML for Efficiency