Tech PR Account Executive – Storytelling & Media

Archetype Consulting; New York (NY); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

401k with match

Insurance premium contributions

Mental health benefits

Sabbatical after 6 years

Short‑term disability

Parental leave

Archetype Academy

Career development programs

Inclusive culture

Job summary

Archetype is seeking an Account Executive to join our New York or San Francisco teams. You will drive day-to-day execution for technology client accounts, crafting press materials, building media lists, and coordinating campaigns across multiple channels.

You'll work with senior staff to manage deadlines, develop storytelling content, and secure earned media coverage while advancing client objectives and measurable outcomes.

Qualifications

• 2–4 years of experience in public relations, communications, integrated marketing, or a related field.
• Strong writing, editing, research, and verbal communication skills.
• Experience drafting media materials, client communications, and thought leadership content.

Responsibilities

• Support day‑to‑day execution across multiple technology client accounts.
• Build and maintain media lists, editorial calendars, activity trackers, and briefing materials.
• Draft press releases, media pitches, bylines, award submissions, and other client‑facing content.
• Conduct proactive media outreach and help secure meaningful coverage in business, technology, and trade publications.
• Monitor industry trends, competitive activity, and breaking news to identify storytelling opportunities.
• Participate in client meetings, providing updates, insights, and recommendations.
• Manage projects from kickoff through completion while ensuring deadlines are met.
• Develop social media content and support integrated communications campaigns.
• Coordinate media briefings, interviews, speaking opportunities, and event logistics.
• Track, analyze, and report on campaign results and media coverage.
• Contribute to brainstorms, strategic planning sessions, and new business opportunities.
• Collaborate closely with Account Coordinators, Senior Account Executives, and Account Managers to deliver exceptional client service

Skills

Strong writing

Editing

Research

Verbal communication

Media outreach

Project management

Attention to detail

Client meetings

Storytelling

Education

Bachelor’s degree preferred

Tools

AI tools

Job description

Archetype is seeking an Account Executive to join our New York or San Francisco teams. You will drive day-to-day execution for technology client accounts, crafting press materials, building media lists, and coordinating campaigns across multiple channels.

You'll work with senior staff to manage deadlines, develop storytelling content, and secure earned media coverage while advancing client objectives and measurable outcomes.