TAVI Product Marketing Lead - US Growth & Strategy

Abbott; Plymouth (MN); On-site; USD 87,000 - 173,000; Full time

Benefits offered by this job

Health coverage (HIP PPO)

Retirement plan contributions

Tuition reimbursement

Education benefits

Job summary

Abbott in Plymouth, MN is seeking a US Product Marketing Manager for TAVI to lead downstream marketing and maintain US product expertise, including market sizing, customer needs, and positioning. This role partners with the sales team to implement strategy and launch new products.

You will analyze market trends, manage field materials, and drive Sales and Margin metrics while collaborating with regulatory teams to ensure compliant, competitive communications. Travel ~30% is required.

Qualifications

• Bachelor’s degree with 3+ years of related marketing or product management experience.
• MBA with 1+ years of related experience is also considered.
• Ability to travel 30% of the time.
• Able to understand technical and scientific information.
• Strong financial, market analysis, and communication skills.

Responsibilities

• Provide ongoing field support and grow market awareness for TAVI and related disease states.
• Work closely with the sales team on US strategy implementation, including digital strategy and channel execution.
• Drive to deliver sales, margin, and key performance metrics for TAVR products.
• Maintain in-depth knowledge of US competitor products and market trends.
• Contribute to annual marketing plans with market analysis, segmentation, positioning, and SWOT.
• Manage field device demo needs and promotional collateral with the communications manager.

Skills

Marketing

Product management

Medical devices

Strategic marketing

Education

Bachelor's degree

MBA

Job description

Abbott in Plymouth, MN is seeking a US Product Marketing Manager for TAVI to lead downstream marketing and maintain US product expertise, including market sizing, customer needs, and positioning. This role partners with the sales team to implement strategy and launch new products.

You will analyze market trends, manage field materials, and drive Sales and Margin metrics while collaborating with regulatory teams to ensure compliant, competitive communications. Travel ~30% is required.