SVP, Strategic Media Planning & Growth

MissionOne Media

United States

Remote

USD 220,000 - 360,000

Full time

8 hours ago
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Job summary

MissionOne Media seeks a Senior VP of Media Planning to lead and elevate integrated media planning across a portfolio of enterprise and growth accounts. The role reports to the EVP and drives growth while strengthening client partnerships and industry leadership.

This leader combines deep planning expertise with business acumen, shaping how media strategy integrates with creative and analytics, and mentoring a team of Directors, Supervisors, and Planners.

Qualifications

  • 12+ years of media planning experience with leadership responsibilities.
  • Proven ability to lead integrated media planning across traditional and digital channels.
  • Demonstrated success driving organic growth and contributing to new business wins.
  • Strong understanding of audience strategy, analytics, and marketplace dynamics.
  • Executive presence with exceptional written, verbal, and presentation skills.
  • Deep knowledge of planning tools such as Vivvix, Pathmatics, MRI-Simmons, Nielsen, SQAD, Guideline.
  • Experience operating in a fast‑paced, collaborative agency environment.

Responsibilities

  • Lead the development and deployment of integrated media plans across a defined portfolio of accounts.
  • Serve as a senior strategic partner to clients and internal agency leadership.
  • Drive growth through sharper, differentiated media thinking.
  • Elevate the planning standard across teams—activation, partnerships, creative media, analytics.
  • Contribute to new business and organic expansion efforts.
  • Manage planning resources with portfolio‑level judgment to maximize impact.
  • Mentor Directors, Supervisors, and Planners within a pod structure.
  • Coach team members to elevate strategic rigor and planning craft.

Skills

Media planning leadership
Integrated media planning
Organic growth strategy
Audience strategy
Analytics
Executive presence
Communication skills
Vivvix
Pathmatics
MRI-Simmons
Nielsen
SQAD
Guideline

Tools

Vivvix
Pathmatics
MRI-Simmons
Nielsen
SQAD
Guideline

Job description

MissionOne Media seeks a Senior VP of Media Planning to lead and elevate integrated media planning across a portfolio of enterprise and growth accounts. The role reports to the EVP and drives growth while strengthening client partnerships and industry leadership.

This leader combines deep planning expertise with business acumen, shaping how media strategy integrates with creative and analytics, and mentoring a team of Directors, Supervisors, and Planners.

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