Senior VP, Media Planning & Growth

BarkleyOKRP; Kansas City (MO); Vor Ort; USD 250.000 - 400.000; Vollzeit

Zusammenfassung

BarkleyOKRP seeks an SVP of Media Planning within MissionOne Media to elevate the planning product and drive growth across enterprise and growth accounts. Reporting to the EVP, Head of Planning, this role shapes how media strategy integrates with creative, strengthens client relationships, and differentiates the agency.

The leader will combine deep media planning expertise with business acumen to build a best-in-class planning organization and lead cross-functional teams to deliver cohesive,

Qualifikationen

• 12+ years of media planning experience with leadership responsibility.
• Proven ability to lead integrated media planning across traditional and digital channels.
• Demonstrated success driving organic growth and contributing to new business wins.
• Strong understanding of audience strategy, analytics, and marketplace dynamics.
• Executive presence with exceptional written, verbal, and presentation skills.
• Deep knowledge of planning tools such as Vivvix, Pathmatics, MRI-Simmons, Nielsen, SQAD, Guideline.
• Strong analytical acumen and ability to translate data into actionable insight.
• Experience operating in a fast-paced, collaborative agency environment.

Aufgaben

• Lead the development and deployment of integrated media plans across a defined portfolio of accounts.
• Serve as a senior strategic partner to clients and internal agency leadership.
• Drive growth through sharper, differentiated media thinking.
• Elevate the planning standard across teams, including activation, partnerships, creative media, and analytics.
• Contribute meaningfully to new business and organic expansion efforts.
• Lead and mentor Directors, Supervisors, and Planners within a pod-based structure.
• Maintain visibility into the health and workload of accounts within the portfolio.

Kenntnisse

Media planning leadership

Team leadership

Growth strategy

Executive communication

Analytics

Strategic thinking

Industry knowledge

Tools

Vivvix

Pathmatics

MRI-Simmons

Nielsen

SQAD

Guideline

Jobbeschreibung

BarkleyOKRP seeks an SVP of Media Planning within MissionOne Media to elevate the planning product and drive growth across enterprise and growth accounts. Reporting to the EVP, Head of Planning, this role shapes how media strategy integrates with creative, strengthens client relationships, and differentiates the agency.

The leader will combine deep media planning expertise with business acumen to build a best-in-class planning organization and lead cross-functional teams to deliver cohesive,