SVP, Brand Strategy (DTC)

Avalere Health Group; United States; Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

401K with employer match

Life insurance

Disability coverage

Medical, dental, and vision plans

Flexible working: hybrid and remote

Global mobility opportunities

Paid time off: 20 vacation days

Job summary

Avalere Health Group is seeking a Senior VP of Brand Strategy to own the strategic direction for major accounts, guiding teams and serving as a trusted advisor to clients. You will shape brand positioning, messaging, and narratives to drive growth and differentiation.

The role requires leading senior strategists, partnering with cross-functional teams, and traveling up to 20% as needed to influence high-stakes decisions.

Qualifications

• 12+ years of experience in brand strategy leading complex client accounts.
• Proven track record of owning brand strategy outcomes and influencing senior client decisions.
• Strong people leadership and ability to mentor senior strategists under pressure.
• Executive presence and credibility with clients and internal leaders.
• Willingness to travel up to 20%.

Responsibilities

• Own brand strategy direction across major accounts; set vision, priorities, and strategic direction for client work.
• Lead development of brand positioning, messaging architecture, and brand narratives guiding execution.
• Serve as the senior strategic advisor to clients; influence high-stakes decisions and navigate stakeholder dynamics.
• Partner with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to activate brand strategy.
• Guide teams through complex strategic challenges; provide escalation support and course correction.
• Ensure brand strategy remains aligned through execution and adapts to evolving needs.
• Mentor and develop VPs, Senior Directors, and Directors; build confident account-level leadership.

Skills

Brand strategy leadership

Executive presence

Senior client advisory

Mentoring senior strategists

Strategic storytelling

Job description

About the role:
The SVP, Brand Strategy owns brand strategy direction for major accounts or portfolios, serving as a trusted senior advisor to clients and the ultimate steward of brand outcomes.
SVPs lead high‑stakes brand decisions, shape long‑term brand direction, and ensure strategies deliver against business objectives. While they help reinforce strong strategic craft, their primary focus is owning account strategy, guiding teams through complexity, and partnering closely with clients to influence critical brand decisions that drive growth and differentiation.

What you'll do:

• Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work
• Lead development of brand positioning, messaging architecture, and brand narratives that guide integrated execution
• Serve as the senior strategic advisor to clients; influence high‑stakes decisions and navigate complex stakeholder dynamics
• Partner closely with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to ensure brand strategy is activated effectively
• Guide teams through complex strategic challenges; provide escalation support and course‑correction when needed
• Ensure brand strategy remains aligned through execution and adapts to evolving client and market needs
• Mentor and develop VPs, Senior Directors, and Directors; build strong, confident account‑level strategy leadership

About you:

• 12+ years of experience in brand strategy with deep experience leading complex client accounts
• Proven track record of owning brand strategy outcomes and influencing senior‑level client decisions
• Strong people leadership skills; able to lead, mentor, and develop senior strategists in high‑pressure environments
• Executive presence and credibility with clients and internal leaders
• Strong strategic thinker and storyteller with the ability to translate insight into decisive brand direction
• Willingness and ability to travel periodically (generally up to 20%)

What we can offer

You will receive a 401K plan with an employer match contribution up to 4% (immediately vested), as well as life insurance, disability coverage, and medical, dental, and vision plans for peace of mind. Enjoy flexible working arrangements, including hybrid and remote work, along with the option to work from anywhere across the globe two weeks each year.We provide 20 vacation days plus one personal well‑being day, recognise 9 public holidays, along with gifted end‑of‑year holidays and an early Summer Friday finish in June, July, and August.

Access free counselling through our employee assistance program and personalized health support. Our enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family‑planning journey. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.

We encourage all applicants to read our candidate privacy noticebefore applying to Avalere Health.