SVP, Brand Strategy (DTC)

Socket.dev; United States; Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

401K with employer match

Life insurance

Disability coverage

Medical, dental, and vision plans

Flexible/hybrid/remote work

Global mobility opportunities

Job summary

Avalere Health is seeking a seasoned SVP, Brand Strategy to own brand direction for major accounts and serve as a trusted advisor to clients and stakeholders. You will shape brand positioning, messaging, and narratives, guiding teams through complex challenges to drive growth and differentiation.

In this role, you will collaborate with cross‑functional leadership, mentor senior strategists, travel as needed, and champion a flexible work environment that supports work‑life balance while

Qualifications

• 12+ years of experience in brand strategy and leading complex client accounts.
• Proven track record of owning brand strategy outcomes and influencing senior‑level client decisions.
• Strong people leadership skills; able to mentor senior strategists in high‑pressure environments.
• Executive presence and credibility with clients and internal leaders.
• Strong strategic thinker and storyteller who translates insights into decisive brand direction.
• Willingness and ability to travel periodically (up to 20%).

Responsibilities

• Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work.
• Lead development of brand positioning, messaging architecture, and brand narratives for integrated execution.
• Serve as the senior strategic advisor to clients; influence high‑stakes decisions and navigate complex stakeholder dynamics.
• Partner with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to activate brand strategy effectively.
• Guide teams through complex strategic challenges; provide escalation support and course‑correction when needed.
• Ensure brand strategy remains aligned through execution and adapts to evolving client and market needs.
• Mentor and develop VPs, Senior Directors, and Directors; build strong account‑level strategy leadership.

Skills

Brand strategy leadership

Executive presence

Client relationship management

Strategic storytelling

Travel awareness

Job description

About Avalere Health

United by one profound purpose: to reach EVERY PATIENT POSSIBLE. At Avalere Health, we ensure every patient is identified, treated, supported, and cared for. Equally. Our Advisory, Medical, and Marketing teams come together – powerfully and intentionally – to forge unconventional connections, building a future where healthcare is not a barrier and no patient is left behind.

Achieving our mission starts with providing enriching, purpose-driven careers for our team that empower them to make a tangible impact on patient lives. We are committed to creating a culture where our employees are empowered to bring their whole selves to work and tap into the power of diverse backgrounds and skillsets to play a part in making a difference for every patient, everywhere.

Our flexible approach to working allows our global teams to decide where they want to work, whether in-office or at home based on team and client need. Major city hubs in London, Manchester, Washington, D.C., and New York, and smaller offices globally, serve as collaboration hubs allowing our teams to come together when it matters. Homeworkers are equally supported, with dedicated social opportunities and resources.

Our inclusive culture is at the heart of everything we do. We proudly support our employees in bringing their whole selves to work with our six Employee Network Groups – Diverse Ability, Family, Gender, LGBTQ+, Mental Health, and Race/Ethnicity. These groups provide opportunities to promote diversity, equity, and inclusion and to connect, learn, and socialise through regular meetings and programs of activity.We are an accredited Fertility Friendly employer with our Fertility Policy, enhanced parental leave, and culture of flexibility ensuring every employee feels supported across their family planning journey and can work in a way that suits their family’s needs.

We are deeply invested in supporting professional growth for our employees through day-to-day career experiences, access to thousands of on-demand training sessions, regular career conversations, and the opportunity for global, cross-capability career moves.

We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application.

About the role:

The SVP, Brand Strategy owns brand strategy direction for major accounts or portfolios, serving as a trusted senior advisor to clients and the ultimate steward of brand outcomes.

SVPs lead high‑stakes brand decisions, shape long‑term brand direction, and ensure strategies deliver against business objectives. While they help reinforce strong strategic craft, their primary focus is owning account strategy, guiding teams through complexity, and partnering closely with clients to influence critical brand decisions that drive growth and differentiation.

What you’ll do:

• Own brand strategy direction across major accounts or portfolios; set vision, priorities, and strategic direction for client work
• Lead development of brand positioning, messaging architecture, and brand narratives that guide integrated execution
• Serve as the senior strategic advisor to clients; influence high‑stakes decisions and navigate complex stakeholder dynamics
• Partner closely with Engagement Strategy, Creative, Medical/Scientific, Analytics, and Account leadership to ensure brand strategy is activated effectively
• Guide teams through complex strategic challenges; provide escalation support and course‑correction when needed
• Ensure brand strategy remains aligned through execution and adapts to evolving client and market needs
• Mentor and develop VPs, Senior Directors, and Directors; build strong, confident account‑level strategy leadership

About you:

• 12+ years of experience in brand strategy with deep experience leading complex client accounts
• Proven track record of owning brand strategy outcomes and influencing senior‑level client decisions
• Strong people leadership skills; able to lead, mentor, and develop senior strategists in high‑pressure environments
• Executive presence and credibility with clients and internal leaders
• Strong strategic thinker and storyteller with the ability to translate insight into decisive brand direction
• Willingness and ability to travel periodically (generally up to 20%)

What we can offer

You will receive a 401K plan with an employer match contribution up to 4% (immediately vested), as well as life insurance, disability coverage, and medical, dental, and vision plans for peace of mind. Enjoy flexible working arrangements, including hybrid and remote work, along with the option to work from anywhere across the globe two weeks each year.

We provide 20 vacation days plus one personal well-being day, recognise 9 public holidays, along with gifted end‑of‑year holidays and an early Summer Friday finish in June, July, and August.

Access free counselling through our employee assistance program and personalized health support. Our enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family‑planning journey. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.