Supervisor, Social

horizonmedia; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Horizon Next seeks a data-driven marketing professional to lead social media strategy, campaign management, and analytics for client accounts in a fast-paced environment. You will collaborate with cross-functional teams to develop integrated media plans, drive insights from data, and optimize campaigns for impact and efficiency.

The role requires strong writing and presentation skills, detail-oriented execution, and the ability to manage multiple priorities while delivering clear, actionable

Qualifications

• Demonstrated ability to craft clear, persuasive briefs and client-facing materials.
• Ability to translate data into actionable media recommendations.
• Experience coordinating with cross-functional teams and external partners.

Responsibilities

• Oversee social media strategy and paid social initiatives.
• Lead campaign management from planning through optimization and reporting.
• Develop media plans and performance dashboards; ensure data accuracy.
• Build and maintain strong relationships with clients and internal teams.
• Coach and supervise junior team members and contribute to hiring.

Skills

Strong writing

Presentation skills

Data-driven strategy

Time management

Problem solving

Attention to detail

Job description

Who We Are

Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media. Our business provides strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best in class analytics across all channels. As the leader in innovative business solutions, we are always pushing ourselves to understand what's next: our next innovation, our next advancement in analytics, the market's next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today.

At Horizon Next, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

What You'll Do

• Campaign Management & Execution - 20%
  Supervise RFP creation and review of social partners, proposal analyses, and partner negotiations
  Oversee junior team campaign buying from set-up to keyword selection through to targeting buckets, optimization, and pacing/reporting; implement QA processes
  Guide planner in campaign set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign
  Ensure all trafficking and site tagging is accurate by junior team members
• Social Media Strategy - 30%
  Lead strategic social plan development in tandem with the Digital & Business Solutions teams
  Integrate social insights into overall planning process, incorporating data, research, and analytics into recommendations in order to deeply understand the role marketplace media plays in larger media objectives
  Partner closely with other Horizon Next teams (Business Solutions, Investment, etc.), building cross team relationships and incorporating relevant extensions
  Drive team brainstorms to kick off plan and consideration set development
  Develop POVs around relevant trends, tools, and emerging opportunities within paid social media
  Own creation and development of media specific documents such as media plans, objectives and strategies decks, and other related functions
• Reporting & Analysis - 10%
  Maintain oversight of junior team member's data analysis and corresponding client feedback to provide recommendations and optimizations
  Actively drive optimization strategies, proactively communicating challenges and opportunities to both internal teams and clients
  Parse through large datasets to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications
  Lead in development of processes with Horizon Next Analytics & Business Intelligence teams to aggregate data and ensure standardization across Next accounts
  Oversee aggregation of data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown
  Determine set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign
• Relationship Management - 20%
  Own relationships with key partners during planning process, including Partners, Creative Agencies and Business Solutions team
  Take initiative in building relationships with other Horizon Next departments, i.e. Business Solutions, Traffic, Operations
  Apply knowledge of current/previous clients' specific business and industry to enhance and further relationships
  Effectively build trust and establish positive relationships with clients
  Collaborate with Associate Director and Director to identify problems and recommend solutions
• Team Management & Supervision - 20%
  Manage and develop junior team member(s), creating growth plans and providing clear career goals
  Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
  Provide education and training on best practices, media principals, and industry at large
  Participate in interview process for junior team members roles
  Guide team in setting goals and project tasks and timelines, ensuring team members have challenging, level-appropriate projects and opportunities to learn new skills, contributing to overall team success

Who You Are

• A strong writer and presenter
• A left and right brain thinker - a data powered strategist
• An independent worker with strong time management and organization skills
• A problem solver with foresight and the ability to develop creative solutions
• Detail oriented with commitment to follow through
• Nimble and flexible to s