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Omnicom Media Group's SSCG Media Group is seeking a strategic, data-driven leader for a senior omnichannel media role in New York. You’ll integrate audience insights, channel strategy, and investment decisions into clear client recommendations.
You’ll lead plan development across biddable media, ensure budget stewardship, and mentor junior staff, while navigating pharma regulations and delivering measurable results for assigned brands.
Agency:
Omnicom Media
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
SSCG Media Group is one of the largest full-service, 100% pharma-focused strategic media planning and buying groups in the world — and we’re proud to be part of Omnicom Media Group.
But here’s what really matters:
We’re a team that believes great work starts with curious minds, collaborative energy, and people who aren’t afraid to speak up. Our values — S ubstance, S tyle, C onviction, and G race — guide how we show up for our clients and for each other.
We move fast. We support each other. We grow talent
We are committed to providing meaningful growth opportunities and early ownership for our team members.
You’re a strategic, data-driven media leader with strong healthcare/pharma experience and a passion for building smart, omnichannel plans that drive results. You connect audience insights, channel strategy, and investment decisions into clear, actionable recommendations.
You’re equally comfortable leading client conversations as you are overseeing execution, budgets, and optimization. You thrive in a regulated environment, bring proactive solutions to the table and elevate the work and the team around you.
Confident, collaborative, and accountable. You lead with both vision and follow-through.
Serve as the strategic media lead and primary decision-maker for assigned brands
Translate brand and business objectives into full funnel, omnichannel media strategies
Lead development of the annual strategic and tactical media plans grounded in audience insights, data and performance analytics
Present recommendations, results and forward-looking strategies confidently to clients and senior stakeholders
Develop strong, consultative client relationships, act as a trusted advisor with strong, informed point of view
Contribute to new business initiatives and participate in agency growth opportunities
Oversee all aspects of plan development across biddable media (SEM, social, programmatic), endemic, point-of-care, custom programs, conferences/events, video and emerging channels
Ensure alignment between channel strategy, creative messaging and customer journey
Supervise plan execution including RFP development, partner negotiations, buying oversight, trafficking coordination and launch
Ensure budget stewardship, accurate financial tracking and reconciliation
Maintain quality control across all deliverables and ensure compliance with internal, client and regulatory guidelines (including pharma-specific requirements)
Supervise and mentor junior team members, fostering professional growth and skill development
Provide clear direction, constructive feedback and performance guidance
Promote collaboration across planning, analytics, activation, strategy and creative teams
Lead by example, modeling accountability, integrity, inclusivity and solutions-oriented mindset
Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
5 – 7+ years of media planning experience (Pharma vertical is a plus!)
Strong knowledge of the healthcare media ecosystem
Excellent presentation and communication skills
Strong analytical skills and ability to translate data into actionable insights
Collaborative mindset with strong interpersonal and diplomacy skills
Proficiency in Microsoft Office Suit; familiarity with media research, planning and reporting tools preferred
New York: $50,000.00-$95,000.00
To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice
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