Subaru Care Connect Liaison

Hireology; Memphis, Northern (TN, KY); Hybrid; USD 36,000 - 42,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401(k)

Paid Vacation Days

Annual Christmas Party

Annual Christmas Bonus (based on Tenue

Employee Vehicle Purchase Program

Employee Discounts on Parts and Servic

Employer Paid Lunches Every Saturday

Job summary

Jim Keras Subaru in Memphis, TN seeks a Subaru Care Connect Liaison to lead the Trade-Up Advantage program, engage Subaru owners, and drive new and used vehicle opportunities.

Ideal candidates are strong communicators, well organized, and experienced in automotive sales and CRM-driven follow-up strategies. This full-time role offers a comprehensive benefits package and a collaborative work environment.

Qualifications

• Automotive sales experience preferred (Subaru experience a plus).
• Strong communication and interpersonal skills.
• Experience with CRM systems and follow-up processes.
• Ability to manage multiple customer interactions and priorities.
• Self-motivated with accountability.

Responsibilities

• Lead and manage the dealership’s Subaru Trade-Up Advantage program.
• Identify and engage current Subaru owners to present trade-up opportunities.
• Proactively contact customers via phone, text, and email to generate appointments.
• Analyze customer equity positions and ownership cycles to create upgrade opportunities.
• Coordinate with sales managers to structure competitive trade-in offers.
• Work closely with the service department to identify service lane opportunities.
• Maintain accurate and detailed CRM records of all customer interactions.
• Set, track, and achieve monthly performance goals and KPIs.
• Assist in training and mentoring team members on trade-up strategies.
• Drive both new vehicle sales and used inventory acquisition.

Skills

Automotive sales experience

Strong communication

Rapport building and closing deals

Self-motivated with accountability

CRM system experience

Manage multiple interactions

Organizational and time management

Comfortable in fast-paced environment

Tools

CRM software

Job description

We are seeking a highly motivated and results-driven Subaru Care Connect Liaisonto lead and execute our customer upgrade and vehicle acquisition strategy. This role is responsible for managing and growing the dealership’s Trade-Up Advantage program, driving customer retention, increasing vehicle sales, and sourcing high-quality pre-owned inventory through proactive customer outreach.

The ideal candidate is a strong communicator, highly organized, and experienced in automotive sales, customer engagement, and CRM-driven follow-up strategies.

Jim Keras Subaru has servedthe Memphis, Tennessee community and its surrounding areas for over 50 years. We're a family-owned organization and pride ourselves in upholding the Subaru Love Promise in all we do.

Why should you join?

• Competitive Payplan
• 5 day work week (closed on Sundays, 1 weekday off)
• Great benefits package
• Friendly, employee-centric work atmosphere

All Jim Keras Automotive Full-Time Employees Receive:

• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k)
• Paid Vacation Days
• Annual Christmas Party
• Annual Christmas Bonus (based on tenure)
• Employee Vehicle Purchase Program
• Employee Discounts on Parts and Service
• Employer Paid Lunches Every Saturday

Key Responsibilities

• Lead and manage the dealership’s Subaru Trade-Up Advantage program
• Identify and engage current Subaru owners to present trade-up opportunities
• Proactively contact customers via phone, text, and email to generate appointments
• Analyze customer equity positions and ownership cycles to create upgrade opportunities
• Coordinate with sales managers to structure competitive trade-in offers
• Work closely with the service department to identify service lane opportunities
• Maintain accurate and detailed CRM records of all customer interactions
• Set, track, and achieve monthly performance goals and KPIs
• Assist in training and mentoring team members on trade-up strategies
• Drive both new vehicle sales and used inventory acquisition

Required Skills & Qualifications

• Previous automotive sales experience preferred (Subaru experience a plus)
• Strong communication and interpersonal skills
• Proven ability to build rapport and close deals
• Self-motivated with a high level of accountability
• Experience with CRM systems and follow-up processes
• Ability to manage multiple customer interactions and priorities
• Strong organizational and time management skills
• Comfortable working in a fast-paced, performance-driven environment

Preferred Qualifications

• Experience in equity mining, BDC, or vehicle acquisition roles
• Leadership or team management experience
• Familiarity with dealership sales processes and inventory management

Compensation & Benefits

• Hourly pay: $18.75/hour
• Performance-based bonuses with strong earning potential
• Opportunities for advancement within the dealership
• Paid training and ongoing development
• Health, dental, and vision insurance (if applicable)
• Paid time off and employee discounts

Lastly...

This is a unique opportunity to take ownership of a high-impact program within the dealership. As the Subaru Trade-Up Advantage Sales Director, you will play a key role in driving customer loyalty, increasing sales volume, and building long-term client relationships.