Studio Campaign Lead for Theatrical Marketing

Regal Cinemas, Inc.; Knoxville (TN); On-site; USD 91,000 - 113,000; Full time

Benefits offered by this job

Discretionary annual bonus

Free movie passes

Discounted concessions

Paid vacation

401(k) match

Summer Fridays

Medical coverage

Life insurance

Dental/vision

Additional coverage

Job summary

Regal Cinemas, Inc. is seeking a Studio Campaign Manager in Knoxville, TN to lead strategic marketing campaigns for a portfolio of theatrical releases.

You will own campaigns from concept to execution, building strong relationships with studio partners and coordinating cross-functional teams across Social, Creative, Digital, PR, and Operations. You will report to the Senior Studio Marketing Lead and enjoy opportunities to engage with partners through screenings and industry events, with hybrid

Qualifications

• 4–7 years in entertainment, studio, brand, partnership, integrated, or campaign marketing.
• Experience managing complex campaigns from planning through execution with minimal oversight.
• Confident communicator who can engage senior stakeholders, studio partners, and cross-functional teams.
• Thrives in fast-paced environments, makes sound decisions independently, and maintains momentum when priorities shift.
• Passion for movies and theatrical entertainment; industry experience preferred.

Responsibilities

• Develop creative marketing activations that excite moviegoers and studio partners.
• Independently lead strategy and day-to-day management for an assigned portfolio of theatrical releases.
• Partner with the Senior Studio Marketing Lead on Regal's largest campaigns.
• Translate campaign strategies into execution plans, timelines, deliverables, and ownership assignments.
• Coordinate cross-functional execution across Social, Creative, Digital, Loyalty, Food & Beverage, Merchandise, PR, Paid Media, Group Sales, and theatre operations teams.
• Represent Regal at screenings, premieres, activations, and industry events; serve as key contact for studio partners.

Skills

Campaign marketing

Entertainment industry

Stakeholder management

Cross-functional

Job description

Regal Cinemas, Inc. is seeking a Studio Campaign Manager in Knoxville, TN to lead strategic marketing campaigns for a portfolio of theatrical releases.

You will own campaigns from concept to execution, building strong relationships with studio partners and coordinating cross-functional teams across Social, Creative, Digital, PR, and Operations. You will report to the Senior Studio Marketing Lead and enjoy opportunities to engage with partners through screenings and industry events, with hybrid