Student Wellness Marketing & Outreach Lead

The California State University; San Jose (CA); On-site; USD 75,000 - 79,000; Full time

Job summary

San José State University’s Shared Services - Student Wellness Center seeks a Marketing and Outreach Specialist to lead culturally responsive marketing and outreach across digital, print, web, video, and in‑person channels, promoting student health and a healthy campus climate.

Reporting to the Associate VP for Health, Wellness, and Student Services, you will develop content, plan campaigns, coordinate outreach with campus partners, manage student employees, and measure impact to improve

Qualifications

• Bachelor's degree or equivalent training.
• Two years of administrative work experience involving study, analysis, and/or evaluation leading to the development or improvement of administrative policies, procedures, practices, or programs.
• Master’s degree or equivalent in Communications, Health Education, Public Health, or related field.
• Two years of marketing and outreach experience in public health.
• Two years of experience in higher education.

Responsibilities

• Develop and maintain engaging marketing content for websites, social media, video, print, and other communication channels.
• Plan and implement culturally relevant marketing, branding, communication, and outreach campaigns promoting Student Wellness Center services, events, and healthy behaviors.
• Coordinate outreach requests, communication schedules, event promotion, and educational initiatives with Student Wellness Center leadership and campus partners.
• Build campus relationships, maintain outreach materials, and develop sustainable processes and protocols for marketing and outreach.
• Recruit, train, direct, evaluate, and manage student employees supporting social media, marketing, and outreach activities.

Skills

Marketing

Branding

Communications

Public relations

Social media management

Event planning

Interpersonal skills

Public speaking

HIPAA/FERPA confidentiality

Education

Bachelor's degree or equivalent training

Two years administrative work experience…

Tools

Graphic design software

Job description

San José State University’s Shared Services - Student Wellness Center seeks a Marketing and Outreach Specialist to lead culturally responsive marketing and outreach across digital, print, web, video, and in‑person channels, promoting student health and a healthy campus climate.

Reporting to the Associate VP for Health, Wellness, and Student Services, you will develop content, plan campaigns, coordinate outreach with campus partners, manage student employees, and measure impact to improve