Strategy & BI Lead: Insight-Driven Growth

Tyson Foods; Springdale (AR); On-site; USD 140,000 - 210,000; Full time

Job summary

Tyson Foods Senior Manager, Business Intelligence / Innovation Analytics partners with cross-functional teams to translate consumer, market, and strategic data into actionable plans across the innovation lifecycle.

The role emphasizes forecasting, performance tracking, and storytelling to influence senior leaders, build capabilities, and drive analytics best practices across the organization.

Qualifications

• Bachelor’s degree in Marketing, Business, Analytics, BI, or related field; Master’s preferred.
• 8+ years in analytics, consumer insights, market research, category management, or BI.
• Experience at a client-side branded CPG; food/beverage preferred.
• Experience presenting to senior executives.

Responsibilities

• Distill consumer, market, and competitive trends into strategies and plans.
• Drive alignment with objective, fact-based review of initiatives.
• Foster foresight across short- and long-term horizons.
• Synthesize data sources into insights for decisions.
• Lead cross-functional collaboration across Marketing, Brand, Innovation, R&D, Sales, Supply Chain, Insights, and more.
• Establish KPIs and track performance vs goals.
• Present recommendations to senior management.
• Build analytics capabilities and advocate data-driven culture.

Skills

Marketing analytics

Forecasting

Storytelling with data

Data visualization

Cross-functional leadership

Presentation skills

Education

Bachelor's degree in Marketing/Analytics

Master's degree preferred

Tools

Nielsen

Circana/IRI

84.51°

Luminate

NPD

Mintel

Job description

Tyson Foods Senior Manager, Business Intelligence / Innovation Analytics partners with cross-functional teams to translate consumer, market, and strategic data into actionable plans across the innovation lifecycle.

The role emphasizes forecasting, performance tracking, and storytelling to influence senior leaders, build capabilities, and drive analytics best practices across the organization.