Strategic Social Growth Leader

The Working Assembly; New York (NY); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive salary

401k & profit-sharing

Health benefits (dental & vision)

10+ closure days + flex vacation + sab

Weekly team meals

Pre-tax commuter benefits

Job summary

The Working Assembly in New York is seeking a strategic, hands-on marketing leader to drive growth for our clients' social presence. You will shape how brands show up across channels, define KPIs that matter, and architect frameworks delivering measurable impact.

You'll lead social strategy across Meta, TikTok, LinkedIn and beyond, translate brand strategy into platform-specific playbooks, and collaborate with analytics and creative teams to optimize campaigns and foster authentic community

Qualifications

• Strategic thinker with ability to drive social outcomes across channels.
• Experience translating brand strategy into platform-specific playbooks.
• Strong capability to make data-driven decisions from performance insights.

Responsibilities

• Lead social strategy across key channels (Meta, TikTok, LinkedIn, and beyond).
• Define KPIs and ensure strategies align with brand and business goals.
• Design engagement frameworks and community growth strategies.
• Collaborate with analytics and client teams to interpret performance data and optimize campaigns.
• Stay ahead of trends and platform shifts to advise on where to invest attention.
• Partner with creative and client service teams for strategic alignment and execution.

Skills

Strategic marketing leadership

Paid & organic social

Brand-to-platform playbooks

Data-driven decision making

Job description

The Working Assembly in New York is seeking a strategic, hands-on marketing leader to drive growth for our clients' social presence. You will shape how brands show up across channels, define KPIs that matter, and architect frameworks delivering measurable impact.

You'll lead social strategy across Meta, TikTok, LinkedIn and beyond, translate brand strategy into platform-specific playbooks, and collaborate with analytics and creative teams to optimize campaigns and foster authentic community