Strategic Product Marketing Manager

PlayCore Holdings, Inc.; Chattanooga (TN); Sur place; USD 90 000 - 140 000; Plein temps

Résumé du poste

PlayCore Holdings, Inc. seeks a Product Manager to own market categories across multiple product lines in Chattanooga, TN. You will drive the full lifecycle from ideation to launch, shaping strategy and delivering customer-centric solutions.

You will lead cross-functional teams, conduct market analysis, develop pricing strategies, and collaborate with sales, marketing, design, engineering, and manufacturing to ensure successful product outcomes.

Qualifications

• Bachelor's degree in business, engineering, marketing, or related field; MBA or advanced degree preferred.
• Proven experience in product management or related field, preferably in manufacturing.
• Knowledge of regulatory requirements, safety standards, and industry best practices related to commercial playground equipment is a plus.

Responsabilités

• Own and manage market categories across multiple product lines.
• Oversee the full product lifecycle from ideation to launch and market introduction.
• Conduct market research, gather customer feedback, and analyze industry trends.
• Collaborate with design, engineering, manufacturing, and sales for execution.
• Develop pricing strategies and go-to-market plans based on insights.
• Monitor portfolio performance and iterate on features based on feedback.

Connaissances

Product strategy

Cross-functional leadership

Market analysis

Project management

Communication skills

Formation

Bachelor's degree in business/engineering/marketing

MBA or advanced degree preferred

Outils

Power BI

Tableau

Asana

Microsoft Office

Description du poste

PlayCore Holdings, Inc. seeks a Product Manager to own market categories across multiple product lines in Chattanooga, TN. You will drive the full lifecycle from ideation to launch, shaping strategy and delivering customer-centric solutions.

You will lead cross-functional teams, conduct market analysis, develop pricing strategies, and collaborate with sales, marketing, design, engineering, and manufacturing to ensure successful product outcomes.