Strategic Product Marketing Lead for Enterprise Data GTM

Redgate Software, Inc; Pasadena (CA); Hybrid; USD 115,000 - 135,000; Full time

Benefits offered by this job

Hybrid work model

Wellbeing allowance

Paid time off

Career development

Private health insurance

Job summary

Redgate Software, Inc. is seeking a driven Product Marketing professional to shape go-to-market plans for the Database Change Management portfolio. You will partner with Sales, Marketing and Product teams across the US and UK to ensure compelling messaging and targeted campaigns.

The role emphasizes collaboration with enterprise sales, regional and global marketing, and a focus on market intelligence to guide product investments and market approaches.

Qualifications

• Experienced marketing professional with proven success partnering with Sales, Marketing, and Product teams on go-to-market initiatives, ideally within a B2B technology company with enterprise sales cycles, complex buying groups or technical/developer-focused audiences.
• Ability to turn market research, competitive analysis, and customer research into clear messaging and positioning for external customers and insights that inform product roadmaps.
• Demonstrated experience working as a strategic partner to sales teams, with an ability to influence and enable senior sellers and sales leadership.
• Strong stakeholder management skills, with a track record of building cross functional alignment, trust and influence.
• T-shaped marketing skills; expertise in positioning, messaging, competitive intelligence, plus demand gen, lifecycle marketing, ABM and sales enablement.

Responsibilities

• Lead the go-to-market strategy for Redgate’s Database Change Management portfolio.
• Partner with sales leadership, enterprise sales teams, regional marketing and global marketing to land the right message with the right audience.
• Serve as the conduit between the US market and UK-based Product teams, bringing enterprise buyer, competitor and market intelligence to shape strategy.

Job description

Redgate Software, Inc. is seeking a driven Product Marketing professional to shape go-to-market plans for the Database Change Management portfolio. You will partner with Sales, Marketing and Product teams across the US and UK to ensure compelling messaging and targeted campaigns.

The role emphasizes collaboration with enterprise sales, regional and global marketing, and a focus on market intelligence to guide product investments and market approaches.