Strategic Product Manager - Loyalty

Velera; United States; On-site; USD 95,000 - 125,000; Full time

Job summary

A leading company in financial services seeks a Strategic Product Manager - Loyalty to oversee product line growth and profitability. This role entails designing product vision, executing strategies, and managing budgets while collaborating with various teams. The ideal candidate will have extensive experience in product management and a background in the financial industry.

Benefits

Medical with telemedicine

Dental and Vision

Paid Time Off (PTO)

401k with employer match

Tuition Reimbursement

Wellness program

Qualifications

• Seven years in product management and technical implementations.
• Two years in product management role required.
• Experience in financial credit union industry preferred.

Responsibilities

• Manage product line growth and profitability.
• Develop and implement annual strategic and marketing plans.
• Forecast line revenue and manage product commercialization.

Skills

Product Management

Agile Project Management

Technical Product Implementations

Business Systems Analysis

Market Evaluation

Education

Bachelor’s degree in Business, Marketing, Technology

Job description

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Join to apply for the Strategic Product Manager - Loyalty role at Velera

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Join the People Helping People

PSCU/Co-op Solutions is now Velera! PSCU and Co-op Solutions became a single entity on January 2, 2024, and our new company name was announced on May 7, 2024. Our new brand represents our combined company’s shared mission and unique ability to drive velocity and positive momentum for credit union success in a new era of financial services.

Join the People Helping People

PSCU/Co-op Solutions is now Velera! PSCU and Co-op Solutions became a single entity on January 2, 2024, and our new company name was announced on May 7, 2024. Our new brand represents our combined company’s shared mission and unique ability to drive velocity and positive momentum for credit union success in a new era of financial services.

The Opportunity

This position is a strategic product line owner in the company and is responsible for overall growth and profitability of Velera's Loyalty Solutions offerings. The position will design the product vision, cultivate and execute strategies, conduct technical analysis and execution, monitor product compliance and mandates, create business plans and deliver sales support to drive profitability and penetration results. The incumbent will develop and manage budget for each assigned product and any associated marketing campaigns. In addition, this position will gather and prioritize product, market drivers, industry trends, customer requirements, and launch new business and technical solutions to help deliver winning payment solutions to the industry.

Essential Functions & Responsibilities

• Create, manage, and implement an annual strategic plan, marketing plan and budget and administer all plans to ensure alignment with company objectives.
• Responsible for forecasting line revenue and profitability by gathering and analyzing internal capabilities and capacity, market demand, and external competitive information.
• Manage and direct development of all product commercialization duties, inclusive of sales strategies focusing on solution differentiation, pricing comparisons, advertising methodology, marketing approach, competitive comparisons, and cost/benefit analysis for solution participants.
• Partner with Marketing Services to create and prepare advertising and promotional materials for products and solutions for member credit unions and consumers.
• Partner with member credit unions and advisory group credit unions for select market evaluation, research, surveys, focus groups, and pilot testing.
• Be an expert on market trends effecting solution offerings to maximize market opportunities and minimize the negative effects of competitive activity.
• Create and publish or present thought leadership regarding trends and usage of assigned product lines.
• Ensure effective communication of pertinent information to internal staff and external member-owners relating to new solution initiatives and existing solution enhancements.
• Lead and participate in meetings to support the executive committees throughout developmental stages to track and communicate progress; participate in various Velera, Vendor, Partners, financial institution executives or other advisory groups or committees.
• Maintain current knowledge of the latest industry trends and integrate them into product line where appropriate; consult credit unions on best practices relating to product.
• Communicate and routinely update solution performance information to senior leadership.
• Represent and support Velera personnel at sales meetings, vendor and partner meetings, trade shows, financial institution site visits and association functions.
• Direct the development of product documentation, procedures, training and marketing materials.
• Conduct technical analysis, determine technical product direction and direct development
• Perform other duties as assigned.
  
  

Supervisory Responsibility

• None
  
  

Qualifications

• Bachelor’s degree in Business, Marketing, Technology, or related field or equivalent combination of education and experience required.
• Combined seven (7) years of experience in product management, agile project management, product marketing, technical product implementations, and/or business systems analysis supporting technical products required, with a minimum of two (2) years in product management required.
• Experience with product budgeting and forecasting required.
• Experience with the financial, credit union industry and core or account processing required.
  
  

About Velera

At Velera we are committed to fostering a workplace where every employee feels valued, respected, and connected. We understand, attract and engage a diverse workforce where every employee can live up to their full potential; ensuring that our employee base reflects the consumers we serve. The result of this effort is an inclusive environment where diverse talent thrives. We strive to foster a safe and inclusive work environment for people to bring their authentic selves in order to build a better community within our company and with our partners. Learn more about our commitment to Diversity, Equity, and Inclusion HERE!

Pay Equity

$95,800.00

to

$124,500.00

Actual Pay will be adjusted based on experience and other job-related factors permitted by law.

Great Work/Life Benefits!

• Competitive wages
• Medical with telemedicine
• Dental and Vision
• Basic and Optional Life Insurance
• Paid Time Off (PTO)
• Maternity, Parental, Family Care
• Community Volunteer Time Off
• 12 Paid Holidays
• Company Paid Disability Insurance
• 401k (with employer match)
• Health Savings Accounts (HSA) with company provided contributions
• Flexible Spending Accounts (FSA)
• Supplemental Insurance
• Mental Health and Well-being: Employee Assistance Program (EAP)
• Tuition Reimbursement
• Wellness program
• Benefits are subject to generally applicable eligibility, waiting period, contribution, and other requirements and conditions
  
  

Velera is an Equal Opportunity Employer. We consider applicants without regard to race, color, religion, age, national origin, ancestry, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, veteran status, disability, genetic information, citizenship status, or membership in any other group protected by federal, state or local law.

Velera is an Equal Opportunity Employer that complies with the laws and regulations set forth in the following "EEO is the Law" Poster and the "EEO is the Law" Poster Supplement. Velera will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the legal duty to furnish information.

Velera is an E-Verify Employer. Review the E-Verify Poster here (English and Spanish). For information regarding your Right To Work, please click here (English and Spanish poster).

As an ongoing commitment to reasonably accommodate individuals with disabilities please contact a recruiter at [e-mail] for assistance.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

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