Strategic Partnerships Marketing Lead

Homebase; Houston (TX); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Stock options

401(k) match

Healthcare coverage

Flexible PTO

AI tools access

Parental leave

Life insurance

Work From Anywhere

Job summary

Homebase is seeking a Partnership Marketing Manager to lead partner and channel marketing efforts, driving customer acquisition, product adoption, and revenue growth across key distribution partners like Clover and franchises. The role emphasizes strategic go-to-market planning, relationship management, and cross-functional execution.

The ideal candidate has 5+ years in marketing with 3+ years in partner marketing within SaaS or tech, excels at collaboration, and thrives in a fast-paced

Qualifications

• 5+ years of experience in marketing, with 3+ years focused on partner or channel marketing within a SaaS or technology environment.

Responsibilities

• Own the partner marketing relationship end-to-end with key distribution partners.
• Drive campaigns from concept to measurement across partnership initiatives.
• Shape GTM strategy for partnership product experiences and go-to-market planning.
• Lead partner channel distribution strategy and campaign creation from start to finish.
• Align on value proposition and messaging across partner ecosystems.
• Enable partner channel sales with compelling materials and incentive schemes.
• Measure, analyze, and optimize marketing performance against channel KPIs.

Skills

Partnership marketing

Channel marketing

Campaign management

Cross-functional collaboration

Product marketing collaboration

Data-driven analysis

Tools

Salesforce

Iterable

Job description

Homebase is seeking a Partnership Marketing Manager to lead partner and channel marketing efforts, driving customer acquisition, product adoption, and revenue growth across key distribution partners like Clover and franchises. The role emphasizes strategic go-to-market planning, relationship management, and cross-functional execution.

The ideal candidate has 5+ years in marketing with 3+ years in partner marketing within SaaS or tech, excels at collaboration, and thrives in a fast-paced