Strategic Partnerships & Growth Manager
The Antwi Group
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Job summary
The Antwi Group is seeking an experienced Business Development Manager to identify, develop, and manage strategic opportunities that drive growth across our creative, entertainment, media, and related sectors. You will work under the Director / Manager of Business Development to build partnerships and new revenue streams.
You will manage activities from initial research and outreach through meetings, proposals, negotiations, and implementation, ensuring professional outreach and excellent
Qualifications
- Bachelor’s degree in Business Administration, Marketing, or related field preferred.
- Professional experience in business development, partnerships, or sales.
- Strong communication, negotiation, and relationship-building skills.
Responsibilities
- Identify and develop business-development opportunities with strategic partners.
- Research markets, industries, and potential partners to inform outreach.
- Develop and maintain relationships with prospective and existing partners.
- Lead outreach and meetings, presenting the company’s capabilities.
- Coordinate negotiations and proposals within approved authority.
- Prepare summaries, reports, and pipeline updates for leadership.
Skills
Education
Job description
The Antwi Group is seeking an experienced, relationship-driven, commercially minded, and results-oriented Business Development Manager to join our Business Development Department.
Working under the direction of the Director / Manager of Business Development, the Business Development Manager will identify, develop, evaluate, and manage business opportunities that support the growth of The Antwi Group and its businesses.
The position will focus on developing strategic partnerships, commercial relationships, new revenue opportunities, sponsorships, industry collaborations, market opportunities, and other approved growth initiatives.
The Business Development Manager will manage opportunities throughout the development process—from initial research and outreach through meetings, proposals, negotiations, internal approval, agreement development, and transition to implementation.
This position requires excellent relationship-building, communication, negotiation, research, organization, commercial judgment, and follow-through.
- Identify potential business-development opportunities.
- Research companies, organizations, markets, industries, and potential partners.
- Develop and maintain relationships with prospective and existing business partners.
- Conduct professional outreach to approved prospective partners.
- Schedule and participate in introductory and business-development meetings.
- Understand potential partners’ objectives, capabilities, and commercial interests.
- Identify opportunities for mutually beneficial relationships.
- Develop partnership concepts and commercial proposals.
- Prepare opportunity summaries and recommendations for department leadership.
- Create and maintain business-development presentations and supporting materials.
- Manage assigned opportunities through the company’s business-development pipeline.
- Maintain accurate records of contacts, meetings, proposals, negotiations, and next steps.
- Follow up consistently on active opportunities.
- Coordinate internal evaluation of proposed opportunities.
- Participate in commercial negotiations within assigned authority.
- Coordinate contractual matters with Legal & Business Affairs.
- Work with Finance & Accounting to evaluate financial implications.
- Coordinate with Sales & Client Relations regarding revenue and customer opportunities.
- Coordinate with Marketing regarding partnerships, sponsorships, campaigns, and market opportunities.
- Coordinate implementation requirements with Operations & Administration.
- Support due-diligence activities for significant partnerships and transactions.
- Monitor approved partnership performance when assigned.
- Prepare business-development reports, forecasts, and pipeline updates.
- Represent The Antwi Group professionally during approved meetings, events, conferences, and industry activities.
- Maintain confidentiality regarding negotiations, partnerships, business strategies, and proposed transactions.
The Business Development Manager will help manage opportunities through stages such as:
Research → Prospect → Initial Contact → Qualification → Meeting → Opportunity Development → Proposal → Negotiation → Internal Approval → Agreement → Implementation
Each active opportunity should have clearly documented:
- Opportunity description
- Organization
- Primary contacts
- Potential value
- Strategic rationale
- Current stage
- Required actions
- Responsible personnel
- Next step
- Follow-up date
- Risks or concerns
- Expected timeline
Potential partnerships may involve:
- Entertainment companies
- Music companies
- Media organizations
- Technology companies
- Brands
- Agencies
- Production companies
- Digital platforms
- Distribution companies
- Creative organizations
- Professional-service companies
- Corporate organizations
- Industry associations
- Other strategic partners
The Business Development Manager should focus on relationships capable of creating meaningful commercial or strategic value.
Opportunities may include:
- Strategic partnerships
- New services
- New markets
- Distribution relationships
- Licensing
- Technology partnerships
- Media partnerships
- Content partnerships
- Brand collaborations
- Sponsorships
- Corporate relationships
- Entertainment projects
- Cross-promotional opportunities
- New revenue opportunities
- Other approved growth initiatives
Before significant outreach, the Business Development Manager may research:
- Company background
- Products and services
- Leadership
- Market position
- Industry reputation
- Existing partnerships
- Potential strategic fit
- Business needs
- Relevant contacts
- Public financial or business information
- Potential opportunities
- Potential risks
Research should help make outreach more relevant and professional.
The Business Development Manager may use approved channels including:
- Telephone
- Professional networking
- Industry events
- Conferences
- Referrals
- Existing company relationships
- Professional organizations
- Business meetings
Outreach should represent The Antwi Group professionally and accurately.
Responsibilities may include:
- Preparing meeting objectives
- Researching participants
- Preparing presentations
- Coordinating meeting materials
- Conducting introductory discussions
- Presenting company capabilities
- Identifying partner needs
- Exploring potential opportunities
- Recording appropriate meeting notes
- Establishing next steps
- Conducting follow-up
The Business Development Manager may prepare:
- Partnership proposals
- Business proposals
- Pitch decks
- Sponsorship proposals
- Opportunity summaries
- Commercial presentations
- Market analyses
- Partnership concepts
- Executive briefing materials
- Meeting presentations
Proposals should clearly communicate the proposed relationship, responsibilities, potential value, requirements, and next steps.
The Business Development Manager may participate in negotiations involving:
- Scope
- Deliverables
- Commercial structure
- Pricing
- Revenue sharing
- Responsibilities
- Timelines
- Performance expectations
- Partnership terms
- Exclusivity considerations
Final contractual language and legal interpretation should be handled with Legal & Business Affairs.
The Business Development Manager should not make commitments outside approved authority.
For significant opportunities, the Manager may assist with evaluating:
- Strategic alignment
- Business reputation
- Operational capabilities
- Financial considerations
- Commercial viability
- Legal considerations
- Implementation requirements
- Existing relationships
- Potential conflicts
- Business risks
Concerns identified during due diligence should be escalated before the company makes significant commitments.
The Business Development Manager may develop:
- Corporate sponsorships
- Entertainment sponsorships
- Event partnerships
- Brand collaborations
- Artist partnerships
- Content partnerships
- Promotional collaborations
- Media partnerships
Partnerships should align with The Antwi Group’s business objectives and brand standards.
After an agreement is approved, the Business Development Manager may help transition the opportunity into implementation by:
- Confirming responsibilities
- Identifying internal owners
- Coordinating kickoff meetings
- Establishing timelines
- Tracking initial deliverables
- Maintaining partner communications
- Monitoring commitments
- Escalating implementation problems
- Supporting relationship management
Operational ownership may transition to another department depending on the nature of the partnership.
Director / Manager of Business Development — strategy, approvals, and opportunity oversight.
Executive Leadership — significant partnerships and strategic opportunities.
Sales & Client Relations — commercial and customer opportunities.
Marketing — campaigns, sponsorships, brand partnerships, and market positioning.
Finance & Accounting — financial analysis and commercial structures.
Legal & Business Affairs — agreements, negotiations, due diligence, and legal matters.
Operations & Administration — implementation and operational requirements.
Content & Media Production — media and content partnerships.
Social Media & Graphic Design — partnership campaigns and promotional materials.
IT & Digital Systems — technology and digital partnerships.
Audio Engineering — recording, music, and production opportunities.
- Bachelor’s degree in Business Administration, Business Development, Marketing, Finance, Economics, Communications, Entertainment Business, or a related field preferred.
- Professional experience in business development, partnerships, account development, strategic relationships, sales, or related work.
- Demonstrated ability to develop professional business relationships.
- Strong commercial judgment.
- Strong negotiation and presentation abilities.
- Excellent written and verbal communication skills.
- Strong research and analytical skills.
- Excellent organizational and follow-up abilities.
- Ability to manage multiple opportunities and deadlines.
- Ability to prepare professional proposals and presentations.
- Strong interpersonal abilities.
- Ability to communicate effectively with executives and external organizations.
- Strong professional judgment.
- Ability to maintain confidential business information.
Experience in one or more of the following is highly desirable:
- Business development
- Strategic partnerships
- Entertainment
- Music
- Media
- Technology
- Licensing
- Distribution
- Sponsorship
- Brand partnerships
- Corporate relationships
- Sales
- Market development
- Commercial negotiations
- Proposal development
- CRM systems
- Pipeline management
Performance may be evaluated based on factors such as:
- Quality of opportunities developed
- Qualified opportunity pipeline
- Strategic partnerships developed
- Commercial results
- Proposal quality
- Relationship development
- Follow-up consistency
- Pipeline accuracy
- Successful opportunity progression
- Professional representation of the company
Business Development should prioritize quality and strategic value, not simply the number of contacts made.
The successful candidate should demonstrate:
- Professionalism
- Initiative
- Persistence
- Strategic thinking
- Commercial awareness
- Strong communication
- Relationship-building ability
- Accountability
- Organization
- Follow-through
- Sound judgment
A potential career path may include:
Business Development Manager → Senior Business Development Manager → Director / Manager of Business Development → Senior Business Development Leadership
Advancement will depend on performance, leadership ability, commercial results, professional development, organizational needs, and available opportunities.
The Business Development Manager may have access to confidential information involving potential partners, pricing, proposals, negotiations, financial information, strategic initiatives, company expansion, and other sensitive business matters.
Confidential information must only be used and shared for authorized company activities.
Poconos, Pennsylvania
The position may involve office-based work, partner meetings, presentations, conferences, industry events, and travel to approved locations.
Business-development activities may occasionally require evening, weekend, or travel availability depending on meetings, events, and opportunities.
Full Time
Business Development
Director / Manager of Business Development
The Antwi Group is a growing organization operating across creative, entertainment, media, and related business sectors. Our teams bring together creative talent, technical expertise, management, financial discipline, technology, production, operations, and business development to build projects and opportunities designed for long-term growth.
Interested candidates should submit an application outlining their education, professional business-development experience, partnership-development experience, negotiation abilities, relationship-management skills, and relevant industry background.
Applicants may also be asked to provide a résumé/CV, professional references, relevant certifications, or other information demonstrating their qualifications.
Applicants should not submit confidential proposals, client lists, contracts, pricing information, proprietary business plans, or other information belonging to current or previous employers, clients, or business partners.
The Antwi Group is an equal opportunity employer. We consider qualified applicants without regard to characteristics protected by applicable law.
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