Strategic Paid Social Campaign Lead

Kforce Inc; Boca Raton (FL); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical/dental/vision insurance

HSA/FSA programs

401(k) plan

Paid time off

Disability & life insurance

Job summary

Kforce's client in Boca Raton, FL is seeking a highly analytical and results-driven Paid Social Media Marketing Manager to own and optimize paid acquisition campaigns across social platforms. This hands-on role focuses on subscriptions, lead generation, and customer acquisition through paid social advertising.

The ideal candidate has proven experience managing large advertising budgets, optimizing conversion-based campaigns, and continuously testing creative, audiences, and messaging to improve

Qualifications

• 3+ years of paid acquisition experience.
• Proven success managing conversion-focused digital advertising campaigns.
• Programmatic advertising experience.
• YouTube advertising experience.
• TikTok advertising experience.
• Experience with multiple consumer lead generation sectors.
• Familiarity with AI marketing and creative automation tools.
• Experience optimizing creative performance and testing frameworks.
• Experience scaling campaigns without sacrificing performance.
• Strong analytical and reporting skills.
• Ability to work independently with minimal supervision.

Responsibilities

• Own and optimize paid social campaigns across platforms to drive subscriptions, leads and customer acquisition.

Skills

Paid acquisition

Digital advertising

Programmatic

YouTube ads

TikTok ads

AI marketing

Creative testing

Analytics

Budget management

Independent work

Tools

Facebook Ads Manager

Google Ads

Audience targeting

Funnel optimization

Conversion tracking

CPA management

A/B testing

Job description

Kforce's client in Boca Raton, FL is seeking a highly analytical and results-driven Paid Social Media Marketing Manager to own and optimize paid acquisition campaigns across social platforms. This hands-on role focuses on subscriptions, lead generation, and customer acquisition through paid social advertising.

The ideal candidate has proven experience managing large advertising budgets, optimizing conversion-based campaigns, and continuously testing creative, audiences, and messaging to improve