Strategic Marketing Manager — Data-Driven Growth

Clear Channel Outdoor Holdings, Inc.

Minneapolis (MN)

On-site

USD 72,000 - 95,000

Full time

5 days ago
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Benefits offered by this job

Medical, Dental, Vision Plans
HSA and FSA options
401(k) with company match
Paid time off

Job summary

Clear Channel Outdoor is seeking a Marketing Manager to collaborate cross-functionally with sales, marketing, real estate, research, and creative teams to grow revenue through tailored solutions and persuasive presentations.

The role requires fluency in media strategy, research, insights, and the CCO product portfolio, with leadership responsibilities and regional impact to educate both customers and internal teams about priorities.

Qualifications

  • Bachelor’s Degree in Business, Marketing, Advertising, or equivalent field preferred.
  • A minimum of 5 years’ experience in Marketing, Advertising or Media.
  • Digital media, ad sales marketing and leadership experience a plus.
  • Well-versed in Microsoft applications, creative design applications and social media platforms.
  • Fluency with calculating common media math deliverables (GRP, reach & frequency) experience preferred.

Responsibilities

  • Align strategies with Regional Marketing Leader and Regional Sales Leader to support prospecting, outreach and customer needs assessments.
  • Develop story-driven presentations that create and drive revenue.
  • Deliver actionable insights to Account Executives reflecting clients’ business needs and CCO solutions.
  • Develop vertical opportunities based on industry research and market relevance.
  • Explain the value of CCO’s RADAR Data Suite and data platforms to sales leadership.
  • Guide Account Executives to use in-house marketing platforms for faster execution.
  • Partner with Real Estate and Public Affairs to develop marketing materials and go-to-market strategies.
  • Coach and manage the photography team to meet photo proof-of-performance needs.

Skills

Microsoft Office
Media math
Presentation skills
Social media platforms
Creative design tools

Education

Bachelor's Degree in Business, Marketing, Advertising

Tools

Photoshop
Canva
InDesign
Geopath
Kantar
ZoomInfo
Winmo
Scarborough

Job description

Clear Channel Outdoor is seeking a Marketing Manager to collaborate cross-functionally with sales, marketing, real estate, research, and creative teams to grow revenue through tailored solutions and persuasive presentations.

The role requires fluency in media strategy, research, insights, and the CCO product portfolio, with leadership responsibilities and regional impact to educate both customers and internal teams about priorities.

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