Strategic Marketing Leader – Financial Services

GetJobSmart; Orlando (FL); On-site; USD 38,000 - 53,000; Full time

Job summary

Meridian Summit Partners is seeking a Marketing Manager in Orlando, FL to develop and execute marketing strategies for investment management services. You will lead campaigns across digital and traditional channels, collaborate with the investment team on content, and drive client acquisition and retention.

The role requires a bachelor’s degree in marketing or related field and 5+ years in financial services marketing. Strong analytics, communication, and project management skills are essential.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in marketing, preferably in the financial services industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing, including SEO, SEM, and social media marketing.
• Excellent written and verbal communication skills, with the ability to craft compelling marketing content.
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Proficiency in Microsoft Office Suite and other marketing software, such as Adobe Creative Suite or Hootsuite.
• Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

Responsibilities

• Develop and implement marketing strategies to promote Meridian Summit Partners' investment management services.
• Create and manage marketing campaigns, including digital and traditional advertising, to drive client acquisition and retention.
• Build and maintain relationships with media outlets, influencers, and industry partners to increase brand visibility.
• Analyze marketing performance data and make data-driven decisions to optimize campaigns and improve results.
• Collaborate with the investment team to develop compelling marketing content, such as case studies, white papers, and testimonials.
• Oversee the management of our firm's website and social media channels to ensure they are up-to-date, engaging, and aligned with our marketing goals.
• Attend industry conferences and events to network with peers and stay informed about the latest trends and best practices.
• Stay up-to-date with industry trends, competitors, and marketing technologies to ensure our firm remains competitive and innovative.

Skills

Marketing strategy

Campaign management

Digital marketing

Analytics

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Adobe Creative Suite

Hootsuite

Microsoft Office

Job description

Meridian Summit Partners is seeking a Marketing Manager in Orlando, FL to develop and execute marketing strategies for investment management services. You will lead campaigns across digital and traditional channels, collaborate with the investment team on content, and drive client acquisition and retention.

The role requires a bachelor’s degree in marketing or related field and 5+ years in financial services marketing. Strong analytics, communication, and project management skills are essential.