Strategic Marketing & Communications Partner

Headsnetwork; Bethesda (MD); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Tuition remission for eligible depend-

Professional development opportunities

Lunch provided on school days

Job summary

Holton-Arms School in Bethesda, MD is seeking an Associate Director of Marketing and Communications to join a high-performing team. The role collaborates across development, admissions, and academics to tell the school's story and strengthen its brand.

The ideal candidate brings 5–10 years of marketing and communications experience, a track record in branding and digital campaigns, and a passion for empowering young women in an all-girls independent school environment.

Qualifications

• Bachelor’s degree required, ideally in communications, marketing, or a related field.
• 5–10 years of relevant professional experience in marketing and communications.
• Proven expertise in branding, strategic messaging, digital advertising, social media, publication development and project management.
• Exceptional written, verbal, and interpersonal communication skills.
• Demonstrated experience with, or strong understanding of, philanthropic communications and development office workflows.

Responsibilities

• Serve as a strategic partner to the Development Office, producing compelling communications materials including donor stories, alumnae newsletters, and campaign collateral.
• Ensure consistent brand identity across all communication platforms and materials, including oversight and management of the School's digital presence.
• Develop and execute strategic media plans and advertising campaigns across digital and print media to support student enrollment initiatives.
• Manage multiple concurrent marketing and communications projects, ensuring high quality and timely delivery.
• Create high-impact written, visual, and digital content that advances Holton’s strategic narrative and engages key audiences.
• Collaborate as a trusted communications advisor with academic and operational departments across campus.

Skills

Branding

Strategic messaging

Digital advertising

Social media

Publication development

Project management

Strong communication skills

Education

Bachelor’s degree in communications/marketing

Tools

Graphic design

Videography

Job description

Holton-Arms School in Bethesda, MD is seeking an Associate Director of Marketing and Communications to join a high-performing team. The role collaborates across development, admissions, and academics to tell the school's story and strengthen its brand.

The ideal candidate brings 5–10 years of marketing and communications experience, a track record in branding and digital campaigns, and a passion for empowering young women in an all-girls independent school environment.