Strategic Marketing & Communications Lead

French American International School; San Francisco (CA); On-site; USD 110,000 - 125,000; Full time

Job summary

The International School of San Francisco is seeking an Associate Director of Marketing and Communications. This role advances the school’s mission through storytelling, brand management, and integrated marketing across print and digital platforms.

You will work closely with the Director of Marketing and Communications and key stakeholders to support admissions, advancement, and community engagement, while managing multiple high-volume projects and ensuring brand consistency.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in marketing and communications.
• Excellent written and verbal communication with strong grammar and attention to detail.
• Experience managing websites, email communications, and social media platforms.
• Proficiency with Adobe Creative Suite (InDesign, Photoshop, Illustrator).
• Strong project management and organizational skills, able to meet tight deadlines.
• Ability to take direction, work independently, and drive execution.
• Collaborative, flexible, and solutions-oriented.
• Strategic, mission-aligned thinker with compelling storytelling abilities.
• Commitment to equity, inclusion, and belonging in school communications.

Responsibilities

• Create, write, and edit clear, mission-aligned content for print and digital platforms.
• Develop editorial calendars for consistent storytelling and outreach.
• Coordinate email marketing, templates, scheduling, and distribution.
• Support admissions initiatives and external campaigns.
• Capture and edit photography and video content representing the school.
• Highlight students, faculty, alumni, and programs to support enrollment and community engagement.
• Collaborate on recruitment campaigns, messaging, events, and family communications.
• Ensure consistent brand identity across platforms and oversee digital presence.
• Manage CMS, email platform, and constituent data.
• Oversee and execute social media strategy and external communications.

Skills

Excellent written & verbal comms

Website, email, social media mgmt

Adobe Creative Suite

Project management

Independent, deadline-driven

Team collaboration

Editorial storytelling

Equity & inclusion mindset

Education

Bachelor's degree in Marketing or Communications

Tools

Adobe Creative Suite

CMS platforms

CRM platforms

Analytics tools

Job description

The International School of San Francisco is seeking an Associate Director of Marketing and Communications. This role advances the school’s mission through storytelling, brand management, and integrated marketing across print and digital platforms.

You will work closely with the Director of Marketing and Communications and key stakeholders to support admissions, advancement, and community engagement, while managing multiple high-volume projects and ensuring brand consistency.