Strategic Marketing & Communications Lead

Volt Edu; Bothell (WA); On-site; USD 90,000 - 96,000; Full time

Job summary

The University of Washington in Bothell is seeking an Associate Director of Marketing and Communications to lead EMSA’s marketing strategy and organizational communications across digital, web, social media, email, print, and video to engage diverse audiences.

The role partners with EMSA leadership and campus partners to align messaging with UW priorities and EMSA branding, ensuring impactful communications that support programs, services, and initiatives.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, PR, or related field.
• Five years of progressively responsible experience in marketing, communications, public relations, or a related field.
• Applicants who do not meet these qualifications WILL NOT be forwarded to the Hiring Manager.
• Experience developing and implementing marketing/communications strategies across channels.
• Strong consultation skills with diverse stakeholders.

Responsibilities

• Develop and implement integrated marketing and communications strategies for EMSA programs and initiatives.
• Manage central EMSA marketing channels and produce collateral.
• Develop and execute communications for external audiences using digital, print, video, and other channels.
• Advise EMSA leadership on messaging, audience engagement, and brand alignment.
• Establish metrics for programs and evaluate effectiveness.

Skills

Marketing strategy

Content development

Stakeholder engagement

Cross-channel communications

Audience research

Adobe Creative Suite

Microsoft Office

Education

Bachelor's degree in Marketing, Communications, Journalism, English, PR, or related field

Tools

Adobe Creative Suite

Photoshop

InDesign

Illustrator

MS Office

Job description

The University of Washington in Bothell is seeking an Associate Director of Marketing and Communications to lead EMSA’s marketing strategy and organizational communications across digital, web, social media, email, print, and video to engage diverse audiences.

The role partners with EMSA leadership and campus partners to align messaging with UW priorities and EMSA branding, ensuring impactful communications that support programs, services, and initiatives.