Executive Leader, Strategic Marketing & Communications

University of Washington Medical Center; Bothell (WA); Hybrid; USD 156,000 - 170,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

University of Washington Bothell seeks an Associate Vice Chancellor for Strategic Marketing & Communications to lead the university’s brand, storytelling and engagement efforts. You will direct a team responsible for messaging, media relations, digital communications and advancement communications.

The role partners with senior campus leaders to advance enrollment, philanthropy and institutional priorities, while driving data-driven strategy and audience insights across platforms.

Qualifications

• Bachelor’s degree and eight years of leadership in marketing, communications, branding, advancement, public relations, or a related field.
• Experience leading multidisciplinary teams within complex, collaborative organizations.
• Strong executive presence and ability to advise senior leaders on strategy and messaging.

Responsibilities

• Lead integrated marketing and communications strategy for UW Bothell.
• Oversee brand, storytelling, media relations, and reputation management.
• Partner with campus leaders to align messaging and audience engagement.
• Foster collaboration across divisions to advance enrollment and philanthropy.

Skills

Leadership in marketing/communications

Strategic marketing

Brand positioning

Executive communications

Education

Bachelor’s degree

Job description

University of Washington Bothell seeks an Associate Vice Chancellor for Strategic Marketing & Communications to lead the university’s brand, storytelling and engagement efforts. You will direct a team responsible for messaging, media relations, digital communications and advancement communications.

The role partners with senior campus leaders to advance enrollment, philanthropy and institutional priorities, while driving data-driven strategy and audience insights across platforms.