Strategic Insights & Content Analytics Lead

LexisNexis; New York (NY); Hybrid; USD 105,000 - 175,000; Full time

Job summary

LexisNexis Legal & Professional in New York seeks an analytically strong Strategy & Content Analytics Manager to guide customer and market insights for Law360, Law360 Pulse, MLex and Mealey's. You will translate research into practical plans, support go-to-market initiatives, and deliver senior-level presentations that shape product strategy and growth.

You will collaborate with Product, Editorial, Marketing and Sales to execute defined strategic projects, monitor outcomes, and adjust course

Qualifications

• Relevant experience in strategy, go-to-market planning, market research, product marketing or commercial analysis.
• Strong quantitative and qualitative analytical skills.
• Experience interpreting customer, market or competitor research and translating findings into practical recommendations.

Responsibilities

• Plan and deliver customer, market and competitor research using surveys, interviews, business data and external sources.
• Analyze quantitative and qualitative evidence to identify customer needs, purchasing criteria, market trends and opportunities for growth.
• Support go-to-market strategies for new products, propositions and initiatives, including target audiences, value propositions, positioning, launch plans and measures of success.
• Produce competitive assessments that explain how our products are positioned, why customers choose alternative services and where our propositions can be strengthened.
• Support business cases, investment and M&A proposals and annual planning by assessing customer demand, commercial opportunity, strategic fit, costs, risks and dependencies.
• Translate research into clear recommendations.
• Create high-quality presentations, reports, and briefing materials for senior leaders and wider stakeholder groups.
• Monitor the implementation and results of agreed initiatives, identifying lessons and recommending adjustments.
• Work closely with Product, Editorial, Marketing and Sales the manager will deliver defined strategic projects while supporting broader priorities established by senior leadership.

Job description

LexisNexis Legal & Professional in New York seeks an analytically strong Strategy & Content Analytics Manager to guide customer and market insights for Law360, Law360 Pulse, MLex and Mealey's. You will translate research into practical plans, support go-to-market initiatives, and deliver senior-level presentations that shape product strategy and growth.

You will collaborate with Product, Editorial, Marketing and Sales to execute defined strategic projects, monitor outcomes, and adjust course