Strategic Initiatives Coordinator

PETA; United States; On-site; USD 27,000 - 33,000; Full time

Job summary

PETA is seeking a Strategic Initiatives Coordinator to develop and coordinate special projects, including multimedia initiatives and local legislative efforts, advancing animal liberation. You will work closely with the President and Manager of Strategic Initiatives to drive campaigns and public impact.

The role requires proactive organization, strong communication, and a commitment to PETA's mission. Expected travel to city council meetings and events may be involved.

Qualifications

• Degree in a related field or equivalent experience.
• One year of demonstrated experience independently planning and executing initiatives.
• Strong public speaking skills.
• Exceptional written and verbal professional communication skills.
• Excellent knowledge of animal liberation issues and PETA campaigns.
• Demonstrated superior organizational skills and meticulous attention to detail.
• Excellent project management skills.
• Proven effective research abilities.
• Proven ability to exercise initiative, independent judgment, and decision-making.
• Demonstrated ability to handle confidential information with discretion.
• Demonstrated ability to anticipate problems, identify opportunities, and take an active approach to responsibilities.
• Proven ability to work well under pressure and meet deadlines.
• Willingness and ability to travel on assignment.
• Professional appearance and adherence to a healthy vegan lifestyle.
• Commitment to the objectives of the organization.

Responsibilities

• Work with the President and Manager of Strategic Initiatives on a range of projects to further animal rights
• Support the introduction and passage of boundary-pushing animal rights legislation
• Develop and coordinate multimedia projects and other outreach projects for PETA's campaigns, working in collaboration with other departments
• Conduct research on a wide range of topics
• Draft letters and other written materials to support legislative projects, multimedia projects, and other strategic initiatives
• Develop, execute, and assist with initiatives to push campaigns into the media spotlight and the public consciousness
• Attend events and protests as needed
• Travel to attend and speak at city council meetings as needed
• Interact professionally and diplomatically with activists, donors, corporate contacts, elected officials, and others
• Professionally advocate PETA's positions on issues
• Perform any other duties as assigned by the President or Manager of Strategic Initiatives

Skills

Public speaking

Written communication

Verbal communication

Policy advocacy

Media outreach

Research skills

Education

Related field degree or equivalent experience

Job description

Description

The Strategic Initiatives Coordinator advances PETA's mission by developing and coordinating special projects — including creative multimedia initiatives and animal rights legislation — working closely with the President and Manager of Strategic Initiatives. Past successes include the first citywide glue trap ban, the first torture breeding ban, and the most comprehensive ban on retail live animal sales in the U.S. The ideal candidate is a proactive, organized advocate with strong communication skills and a deep commitment to animal liberation.

Job Type

Full-time

Position Objective

To develop and coordinate a variety of special projects, including creative multimedia projects and local legislative initiatives, related to PETA's work to promote animal liberation to the masses and make a meaningful impact

Primary Responsibilities And Duties

• Work with the President and Manager of Strategic Initiatives on a range of projects to further animal rights


• Support the introduction and passage of boundary-pushing animal rights legislation


• Develop and coordinate multimedia projects and other outreach projects for PETA's campaigns, working in collaboration with other departments


• Conduct research on a wide range of topics


• Draft letters and other written materials to support legislative projects, multimedia projects, and other strategic initiatives


• Develop, execute, and assist with initiatives to push campaigns into the media spotlight and the public consciousness


• Attend events and protests as needed


• Travel to attend and speak at city council meetings as needed


• Interact professionally and diplomatically with activists, donors, corporate contacts, elected officials, and others


• Professionally advocate PETA's positions on issues


• Perform any other duties as assigned by the President or Manager of Strategic Initiatives

Requirements

• Degree in a related field or equivalent experience


• One year of demonstrated experience independently planning and executing initiatives required


• Strong public speaking skills


• Exceptional written and verbal professional communication skills


• Excellent knowledge of animal liberation issues and PETA campaigns


• Demonstrated superior organizational skills and meticulous attention to detail


• Excellent project management skills


• Proven effective research abilities


• Proven ability to exercise initiative, independent judgment, and decision-making


• Demonstrated ability to handle confidential information with discretion


• Demonstrated ability to anticipate problems, identify opportunities, and take an active approach to responsibilities


• Proven ability to work well under pressure and meet deadlines


• Willingness and ability to travel on assignment


• Professional appearance and adherence to a healthy vegan lifestyle


• Commitment to the objectives of the organization

The hourly pay range for this position is $19.40 - $23.83 per hour. The ultimate hourly pay within this range that will be offered to a qualified candidate will be determined based on the candidate’s experience and the cost of living in the area in which the candidate will live and work.

A list of benefits available to qualified employees is available here

Application Deadline

Applications for this position will be accepted until September 12, 2026.

We may fill this job opening before the deadline if we find a qualified candidate.