Strategic Growth Specialist for Enrollment & Market Expansion

Doane University; Crete (NE); In loco; USD 53.000 - 58.000; Tempo pieno

Descrizione del lavoro

Doane University is seeking a Strategic Growth Specialist for Enrollment & Market Expansion to drive enrollment growth by identifying new student markets and executing targeted recruitment strategies. Two positions report to senior admissions leaders on Crete and Lincoln campuses, with a focus on expanding non-athletic and non-performing arts programs.

You will leverage market data to locate underrepresented streams, build sourcing pipelines, and recruit prospects while serving as a compelling

Competenze

• Identify and recruit new pipelines through proactive sourcing.

Mansioni

• Drive enrollment growth by expanding non-traditional markets.
• Develop new recruitment channels and partnerships.
• Leverage data to improve inquiry-to-enrollment conversion.

Conoscenze

Pipeline development

Prospect conversion

Data-driven targeting

Relationship building

Project management

Adaptability

Formazione

Bachelor's degree

Master's degree (preferred)

Strumenti

Slate

Salesforce

Descrizione del lavoro

Strategic Growth Specialist for Enrollment & Market Expansion

Please see Special Instructions for more details.

Doane offers a comprehensive benefits package that supports you professionally and personally, including paid time off, health and retirement benefits, professional development opportunities, and free undergraduate and discounted graduate tuition. Visit our benefits page to learn more.

Position Information

Position Title

Job Type

Job Type Full Time - 12 months

Division

Department

Department Admissions Office

Job Location

Position Summary

Doane University is a historic liberal arts college with campuses in Crete and Lincoln, Nebraska, and we are looking for a builder to help shape our future. Two positions are available, one reporting to the Director of Student Recruitment in the Office of Admission on the Crete Campus and one reporting to the Director of Student Recruitment in Enrollment Services on the Lincoln Campus.
As a Strategic Growth Specialist, you play a key role in driving institutional sustainability by identifying new student markets and actively executing recruitment strategies to fill them. Moving beyond traditional athletics and performing arts streams, this role requires proactive strategy and innovative thinking to uncover underrepresented student segments, establish new sourcing pipelines, and directly recruit prospects.
The ideal candidate will leverage market data to locate new student streams while acting as a compelling brand ambassador who can articulate and sell the immense value of a liberal arts education.
View full job description

• Growth in enrollment for non-athletic/non-performing arts programs
• Increased diversity of student populations (geographic, socioeconomic, academic interests)
• Improved inquiry-to-enrollment conversion rates
• Expansion of new recruitment channels and partnerships

Doane University actively works to create and sustain a welcoming learning community for all members to fulfill their potential, feel valued, and make meaningful contributions to the University. Doane University is an equal-opportunity employer and seeks candidates who reflect the diversity of our society. Applicants must be currently authorized to work in the United States on a full-time basis. Doane University does not provide employment visa sponsorship for this position.

FLSA

Salary $53,000 - $58,000

Minimum Required Qualifications

Requires a bachelor’s degree plus at least 3 years of experience:

• Independently uncovering and actively recruiting new pipelines
• Successfully converting passive prospects into active applicants
• Using data to target and capture underrepresented audience segments
• Building high-trust partnerships with community stakeholders

Your experience must demonstrate a proven ability to:

• Execute strategic plans using innovative methods
• Use market research and data analysis to achieve goals
• Communicate through stories that resonate with the target audience
• Strong relationship-building and partnership development
• Effective project management and execution
• Adaptability in resource-constrained environments

Preferred Qualifications

We would also prefer to see:

• A master’s degree with emphasis in higher education, business, marketing, or a related field
• 3-5 years of successful student recruitment in a liberal arts or small college environment
• Proven track record of leveraging a CRM (e.g., Slate, Salesforce) to manage recruitment funnels, track outreach metrics, and optimize applicant pipelines.
• Demonstrated ability to translate demographic and higher education enrollment trends into actionable outreach strategies.

Required Licenses/Certifications

Preferred Licenses/Certifications

Physical/Environmental/Working Conditions

Working Conditions

Mobility and