Strategic Growth & Membership Marketing Lead

DoorDash; Sunnyvale (CA); On-site; USD 142,800 - 210,000; Full time

Benefits offered by this job

401(k) plan with employer matching

Paid parental leave

Wellness benefits

Medical, dental, and vision benefits

Job summary

DoorDash is seeking a strategic marketer to enhance the DashPass program by owning its marketing strategy and driving consumer engagement. This pivotal role requires collaboration with Product and Operations teams to identify consumer needs and develop new marketing initiatives.

You will lead go-to-market strategies while ensuring the growth of DashPass's value in members' lives. The ideal candidate will possess strong experience in consumer marketing and demonstrate exceptional communication skills, working towards DoorDash’s long-term goals.

Qualifications

• 6+ years of experience in consumer marketing, integrated marketing, or growth marketing.
• Experience in leading complex initiatives from strategy to execution.
• Strong business acumen with an ability to balance consumer needs and business objectives.

Responsibilities

• Own the marketing strategy for DashPass Benefits and New Use Cases.
• Drive integrated go-to-market strategies for new benefits and experiences.
• Translate consumer insights and market trends into strategic recommendations.

Skills

Consumer marketing

Integrated marketing

Data analysis

Cross-functional collaboration

Strategic thinking

Education

Bachelor's degree

MBA

Job description

DoorDash is seeking a strategic marketer to enhance the DashPass program by owning its marketing strategy and driving consumer engagement. This pivotal role requires collaboration with Product and Operations teams to identify consumer needs and develop new marketing initiatives.

You will lead go-to-market strategies while ensuring the growth of DashPass's value in members' lives. The ideal candidate will possess strong experience in consumer marketing and demonstrate exceptional communication skills, working towards DoorDash’s long-term goals.