Strategic Growth Marketing Leader

Informatics, Inc.; Cedar Rapids (IA); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health and dental insurance

Life insurance

Casual work environment

Modern office

Job summary

Informatics, Inc. is seeking a Marketing Strategist in Cedar Rapids, IA. The ideal candidate will lead demand generation frameworks, develop strategic partnerships, and analyze performance data while ensuring AIs impact marketing initiatives effectively. With over 7 years of experience in the field, you will communicate complex strategies to C-suite clients, aiming for measurable business outcomes. The role offers a competitive salary commensurate with experience, alongside health, dental, and life insurance benefits, in a modern office environment.

Qualifications

• 7+ years of experience in marketing strategy, demand generation, or growth marketing.
• Exceptional written and verbal communication skills, particularly for senior stakeholders.
• Demonstrated ability to develop performance frameworks and attribution models.

Responsibilities

• Own demand generation strategies and performance analysis.
• Develop client relationships at the senior level.
• Design and work with subject matter experts to execute campaigns across multiple channels.

Skills

AI Fluency & Active Adoption

Analytical Skills

Client Relationships

Communication Skills

Strategic Planning

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Job description

Informatics, Inc. is seeking a Marketing Strategist in Cedar Rapids, IA. The ideal candidate will lead demand generation frameworks, develop strategic partnerships, and analyze performance data while ensuring AIs impact marketing initiatives effectively. With over 7 years of experience in the field, you will communicate complex strategies to C-suite clients, aiming for measurable business outcomes. The role offers a competitive salary commensurate with experience, alongside health, dental, and life insurance benefits, in a modern office environment.