Strategic Endocrinology Marketing Director

Vertex Pharmaceuticals Inc (US)

Boston (MA)

Hybrid

USD 300,000 - 420,000

Full time

7 days ago

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Job summary

Vertex is seeking an Executive Director, Marketing / Head of Marketing, Endocrinology to define and lead the endocrinology marketing strategy across multiple assets. You will understand the treatment landscape, set strategic goals, and drive execution while managing the marketing budget and building a high-performing team.

You will partner with Medical Affairs, Market Access, Sales and other functions to align plans, forecast performance, and measure ROI.

Qualifications

Bachelor’s degree in marketing, business, a scientific discipline, or related field.
12+ years of pharmaceutical marketing experience.
5+ years in management or supervisory roles.
Extensive experience in pharmaceutical marketing or related field.

Responsibilities

Define endocrinology marketing strategy and oversee brand planning, launches and lifecycle activities.
Develop and execute strategic and tactical plans for healthcare professionals and other audiences.
Oversee creation of external promotional materials with cross-functional teams.
Develop short- and long-term forecasting assumptions from market dynamics and drivers.
Generate insights from HCPs, patients, caregivers, market research and advisory boards.
Partner with Medical Affairs, Market Access, Sales and other functions to align plans.
Establish performance measures, monitor results, and adjust resources accordingly.
Lead, coach and develop marketing team members for growth.