Strategic Digital Media Director

Publicis Groupe; Miami (FL); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical coverage

Dental insurance

Vision insurance

401K

Job summary

Publicis Groupe in Miami seeks an experienced Strategy Associate Director to oversee day-to-day media issues for assigned brands, ensuring accurate budget control and a fluid media plan. You will develop a deep understanding of the client business and apply media insights to meet objectives while collaborating with managers to craft compelling recommendations.

The role demands strong cross-channel planning and buying skills, leadership to guide timelines and teams, and excellent presentation and

Qualifications

• Bachelor's degree in advertising, marketing, business administration, or communications; MBA is a bonus.
• 5+ years of experience in media planning, buying and management with progressive responsibilities.
• Think strategically, analyze comprehensively and craft unconventional solutions.
• Led a team before and developed others to realize potential.
• Proven ability to build strong client and vendor relationships and negotiate effectively.

Responsibilities

• Oversee day-to-day media issues for assigned brands with accurate budget control.
• Develop and communicate media recommendations with Managers.
• Maintain deep knowledge of clients’ business to meet objectives.
• Lead cross-functional teams and manage timelines and multiple work streams.
• Excel in presenting to clients and coordinating with internal and external partners.

Skills

Cross-channel planning

Digital media buying

Client relationship management

Project management

Strategic thinking

Vendor management

Presentations

Team leadership

Negotiation

Business communication

Education

Bachelor's degree in advertising/marketing/business/communications

MBA (bonus)

Job description

Publicis Groupe in Miami seeks an experienced Strategy Associate Director to oversee day-to-day media issues for assigned brands, ensuring accurate budget control and a fluid media plan. You will develop a deep understanding of the client business and apply media insights to meet objectives while collaborating with managers to craft compelling recommendations.

The role demands strong cross-channel planning and buying skills, leadership to guide timelines and teams, and excellent presentation and