Strategic Customer Activation Analyst

Mars Incorporated in; Chicago (IL); On-site; USD 79,000 - 109,000; Full time

Benefits offered by this job

Company bonus

Learning & development support

Job summary

Mars Food and Nutrition in Chicago seeks a Customer Strategy Analyst to support commercial strategies by providing the tools, tracking, and communications needed to drive customer growth.

You will manage displays, activation programs, and sales materials while coordinating go-to-market initiatives and collaborating with Sales, Marketing, and Supply Chain to ensure timely execution and insights-driven decisions.

Qualifications

• Bachelor's degree in Business, Marketing, Analytics, or related field required.
• Proficiency with syndicated data platforms (Circana, Nielsen, IRI) and ability to analyze data, identify trends, and translate insights into actionable recommendations.
• Strong project coordination and organizational skills, with ability to manage multiple priorities and support cross-functional initiatives from planning through execution.
• Experience developing customer-facing materials, sales presentations, and channel-specific programs to enable customer engagement and commercial success.
• Strong analytical and problem-solving abilities, able to gather, interpret, and synthesize data to support planning and decision-making.
• Ability to work in a fast-paced, collaborative environment, building relationships with cross-functional partners and managing competing priorities.
• Effective communication skills to present information clearly, provide timely updates, and support alignment across teams.

Responsibilities

• Display & Customer Activation Management: Partners with customer teams to support display development and portfolio, track displays, key commercial moments, and activation programs for visibility, accuracy, and timely execution across channels.
• Go-to-Market & Innovation Readiness: Supports innovation launches by coordinating samples, sales materials, launch timelines, and customer-specific requirements; ensure assets are organized and delivered on schedule.
• Sales Enablement & Resource Management: Maintains sales tools, trackers, and resource libraries; ensure materials remain current and aligned with brand strategies and customer priorities; support trade show and event executions with the Customer Strategy Manager.
• Cross-Functional Collaboration: Works with Sales, Marketing, Supply Chain, Category Leadership, and others to align priorities and support seamless program execution.
• Data & Insight Coordination: Gathers, organizes, and tracks key metrics including display performance and activation status; provides insights and reporting for planning and decision-making.
• Sales Communications: Manages updates on customer programs, timelines, and key initiatives; ensures field sales receive accurate, timely information.

Job description

Mars Food and Nutrition in Chicago seeks a Customer Strategy Analyst to support commercial strategies by providing the tools, tracking, and communications needed to drive customer growth.

You will manage displays, activation programs, and sales materials while coordinating go-to-market initiatives and collaborating with Sales, Marketing, and Supply Chain to ensure timely execution and insights-driven decisions.