Strategic Creative Marketing Manager: Web & Brand

Zest Health; United States; Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Competitive compensation

Employer-sponsored medical, dental, &

401(k) with employer matching

Hybrid work options (DC office or ET)

Job summary

Zest Health is seeking a Creative Marketing Manager to own design and creative execution across web and print assets, blending design with marketing strategy and audience insights. You will start solo, shaping assets and experiences with AI-aware workflows, and may grow into a small team as the business scales.

You’ll lead front-end work on websites and landing pages, define the brand identity, and collaborate with marketing, sales, and clinical teams to balance conversion, messaging, and user

Qualifications

• 3+ years of experience in marketing design across brand and digital/web.
• Experience designing for campaigns, landing pages, funnels, or lead gen assets.
• Experience in both B2B and B2C contexts with understanding of differing messaging strategies.
• Working proficiency in HTML and CSS to build/edit responsive pages.
• Experience contributing to or owning a brand identity system.

Responsibilities

• Own end-to-end design and production of marketing assets.
• Lead front-end build and maintenance of web pages and landing pages.
• Define and maintain brand identity and visual standards across touchpoints.
• Keep brand system agile and adaptable to shifts in positioning or audience needs.
• Collaborate with marketing, sales and clinical teams to translate briefs into design decisions.
• Apply marketing fundamentals to design choices: conversion, hierarchy, funnel stage, audience psychology.
• Manage multiple design requests and prioritize by business impact.

Skills

Figma

Marketing design

Branding

UI/UX

Tools

Iterable

Hubspot

Webflow

HTML/CSS

Job description

Zest Health is seeking a Creative Marketing Manager to own design and creative execution across web and print assets, blending design with marketing strategy and audience insights. You will start solo, shaping assets and experiences with AI-aware workflows, and may grow into a small team as the business scales.

You’ll lead front-end work on websites and landing pages, define the brand identity, and collaborate with marketing, sales, and clinical teams to balance conversion, messaging, and user