Strategic Content Architect for Pediatric Nutrition

Abbott Laboratories; Columbus (OH); On-site; USD 99,000 - 199,000; Full time

Benefits offered by this job

Career development

Health coverage

Retirement plan

Tuition reimbursement

FreeU education

Diversity & inclusion

Job summary

Abbott Laboratories in Columbus, OH seeks an Integrated Content Strategist for Pediatric Nutrition/Adult Nutrition. You will lead integrated content strategies, messaging frameworks, and creative briefs to support brand teams.

The role requires translating objectives into strategic guidance, partnering with Brand and agency teams, and delivering cohesive content that drives results. The position emphasizes strategic thinking, audience understanding, and collaboration across disciplines within

Qualifications

• Bachelors Degree in Business, Marketing, Communication, or related field.
• 7+ years of marketing strategy experience leading or guiding Brand Strategy in CPG or Health related industries.
• Brand management experience preferred.
• Excellent presentation and interpersonal skills.
• Excellent written and oral communication skills.
• High level of organization and attention to detail.
• Proven ability to prioritize and manage work in a fast-paced environment and lead teams.
• This is an onsite role – this is not a remote role/opportunity.

Responsibilities

• Lead development of integrated content strategies, messaging frameworks, activation plans, and creative briefs.
• Write clear, inspiring briefs to guide creative development.
• Ensure content strategies align with brand guidelines, audience insights, and business goals.
• Collaborate with leadership of brand agency partners for cross-channel planning and execution.
• Facilitate clear communication and alignment across disciplines.
• Connect consumer insights, brand strategy, and channel execution into cohesive campaign frameworks.

Skills

Content strategy

Marketing strategy

Brand strategy

Cross-functional leadership

Presentation skills

Communication

Education

Bachelor's degree in Business, Marketing, Communication, or related field

Job description

Abbott Laboratories in Columbus, OH seeks an Integrated Content Strategist for Pediatric Nutrition/Adult Nutrition. You will lead integrated content strategies, messaging frameworks, and creative briefs to support brand teams.

The role requires translating objectives into strategic guidance, partnering with Brand and agency teams, and delivering cohesive content that drives results. The position emphasizes strategic thinking, audience understanding, and collaboration across disciplines within