Strategic Consumer Value Prop Communications Lead

Verizon Communications; Northern (KY); Hybrid; USD 121,000 - 201,000; Full time

Benefits offered by this job

medical

dental

vision

short and long term disability

basic life insurance

supplemental life insurance

AD&D insurance

identity theft protection

pet insurance

group home & auto insurance

matched 401(k) savings plan

up to 8 company paid holidays per year

up to 6 personal days per year

paid parental leave

adoption assistance

tuition assistance

plus other incentives

award-winning total rewards package

premium pay such as overtime, shift/d]

Job summary

Verizon is seeking a Senior Manager to lead Consumer Value Proposition Communications, shaping the narrative across promotions, plans, and perks to differentiate Verizon in a competitive market. The role demands agile storytelling and close collaboration across the organization to ensure cohesive, impactful communications.

The position is hybrid, with a mix of home and office work, requiring travel and strong relationships with media and external partners.

Qualifications

• Bachelor’s degree or four or more years of work experience.
• Six or more years of relevant experience required.
• Experience working on complex launches.
• Strong project management skills and the ability to work under pressure on multiple projects.
• Ability to build and maintain relationships with the press.
• Willingness to travel up to 25%.

Responsibilities

• Leading strategy and execution of strategic, high-profile consumer moments that deepen customer relationships and elevate Verizon as a customer-first brand.
• Translating consumer insights and market trends into compelling narratives and story angles that resonate with target audiences and position Verizon as an industry leader.
• Driving media strategy and execution for reaching target press that amplifies key moments and reinforces Verizon’s leadership.
• Developing and maintaining strong relationships with influential audiences, including journalists, social influencers, external partners and cross-functional internal stakeholders.
• Providing strategic counsel to executives and other cross-functional teams to shape brand narrative.
• Managing agency partners to create and execute plans that drive business results.
• Helping protect the Verizon brand by identifying and mitigating reputational risk.

Skills

Project management

Media strategy

Relationship building

Storytelling

Public relations

Travel

Education

Bachelor’s degree

Six+ years experience

Job description

Verizon is seeking a Senior Manager to lead Consumer Value Proposition Communications, shaping the narrative across promotions, plans, and perks to differentiate Verizon in a competitive market. The role demands agile storytelling and close collaboration across the organization to ensure cohesive, impactful communications.

The position is hybrid, with a mix of home and office work, requiring travel and strong relationships with media and external partners.