Senior Manager, Consumer Value Proposition Communications

Verizon Communications; Northern (KY); Hybrid; USD 121,000 - 201,000; Full time

Benefits offered by this job

medical

dental

vision

short and long term disability

basic life insurance

supplemental life insurance

AD&D insurance

identity theft protection

pet insurance

group home & auto insurance

matched 401(k) savings plan

up to 8 company paid holidays per year

up to 6 personal days per year

paid parental leave

adoption assistance

tuition assistance

plus other incentives

award-winning total rewards package

premium pay such as overtime, shift/d]

Job summary

Verizon is seeking a Senior Manager to lead Consumer Value Proposition Communications, shaping the narrative across promotions, plans, and perks to differentiate Verizon in a competitive market. The role demands agile storytelling and close collaboration across the organization to ensure cohesive, impactful communications.

The position is hybrid, with a mix of home and office work, requiring travel and strong relationships with media and external partners.

Qualifications

• Bachelor’s degree or four or more years of work experience.
• Six or more years of relevant experience required.
• Experience working on complex launches.
• Strong project management skills and the ability to work under pressure on multiple projects.
• Ability to build and maintain relationships with the press.
• Willingness to travel up to 25%.

Responsibilities

• Leading strategy and execution of strategic, high-profile consumer moments that deepen customer relationships and elevate Verizon as a customer-first brand.
• Translating consumer insights and market trends into compelling narratives and story angles that resonate with target audiences and position Verizon as an industry leader.
• Driving media strategy and execution for reaching target press that amplifies key moments and reinforces Verizon’s leadership.
• Developing and maintaining strong relationships with influential audiences, including journalists, social influencers, external partners and cross-functional internal stakeholders.
• Providing strategic counsel to executives and other cross-functional teams to shape brand narrative.
• Managing agency partners to create and execute plans that drive business results.
• Helping protect the Verizon brand by identifying and mitigating reputational risk.

Skills

Project management

Media strategy

Relationship building

Storytelling

Public relations

Travel

Education

Bachelor’s degree

Six+ years experience

Job description

Senior Manager, Consumer Value Proposition Communications

• Basking Ridge, New Jersey /
• New York, New York

Job ID: R-1099615

When you join Verizon

You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.

What you’ll be doing...

This role is a senior-level position on the National Consumer Unit Communications team. The individual in this role will lead communications strategy and execution centered on Verizon’s Consumer Value Proposition, driving narratives that highlight how our plans, promotions and perks differentiate Verizon in a highly competitive market. You will be responsible for defining, driving, and defending our consumer narrative and ecosystem through agile storytelling that turns our offerings into compelling, coverage-driving narratives, defending market share and positioning our portfolio as the superior choice. As a critical link across the organization, you will ensure all communications initiatives are cohesive, impactful, and strategically aligned across the business

Responsibilities will include:

• Leading strategy and execution of strategic, high-profile consumer moments that deepen customer relationships and elevate Verizon as a customer-first brand.

• Translating consumer insights and market trends into compelling narratives and story angles that resonate with target audiences and position Verizon as an industry leader.

• Driving media strategy and execution for reaching target press that amplifies key moments and reinforces Verizon’s leadership.

• Developing and maintaining strong relationships with influential audiences, including journalists, social influencers, external partners and cross-functional internal stakeholders.

• Providing strategic counsel to executives and other cross-functional teams to shape brand narrative.

• Managing agency partners to create and execute plans that drive business results.

• Helping protect the Verizon brand by identifying and mitigating reputational risk.

What we’re looking for...

You’ll need to have:

• Bachelor’s degree or four or more years of work experience.

• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.

• Experience working on complex launches.

• Strong project management skills and the ability to work under pressure on multiple projects. simultaneously while meeting deadlines and delivering consistently high-quality work.

• Ability to build and maintain relationships with the press.

• Willingness to travel up to 25%.

Even better if you have one or more of the following:

• A background in consumer products, tech or marketing.

• Strong relationships with reporters.

• A proven track record of developing and implementing integrated communications plans that go beyond traditional public relations.

• Exceptional written, verbal and presentation skills.

Where you’ll be working

In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies.

Scheduled Weekly Hours

40

Equal Employment Opportunity

Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics.

Benefits and Compensation

• medical
• dental
• vision
• short and long term disability
• basic life insurance
• supplemental life insurance
• AD&D insurance
• identity theft protection
• pet insurance
• group home & auto insurance
• matched 401(k) savings plan
• up to 8 company paid holidays per year
• up to 6 personal days per year
• paid parental leave
• adoption assistance
• tuition assistance
• plus other incentives
• award-winning total rewards package
• premium pay such as overtime, shift differential, holiday pay, allowances, etc.
• up to 15 days of vacation per year
• vacation grows with additional service
• part-timers may be eligible for some of these benefits depending on your individual circumstances

The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours.

The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00.

The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $115,500.00 - $201,000.00.

Marketing is an exciting and dynamic field that offers endless opportunities for creativity, innovation, and professional growth. As a marketer, you will have the chance to develop and implement strategies that connect products and services with the people who need them most.

You will learn how to analyze consumer behavior, create compelling campaigns, and measure the success of your efforts. Whether you're interested in branding, advertising, digital marketing, or public relations, a career in marketing can take you in many different directions, and it offers the potential for a high-energy, fast-paced, and ever-changing work environment.

Stay in touch.

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