Strategic Category Lead – CPG Insights

Keurig Dr Pepper

Frisco (TX)

On-site

USD 110,000 - 150,000

Full time

14 days+

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Job summary

Keurig Dr Pepper is seeking a data-driven Insights & Category Manager to deliver integrated consumer and shopper insights that guide strategic choices and tactical executions. You will conduct robust analysis using research, category management capabilities and data visualization, collaborate with cross-functional teams and customers to connect opportunities and develop solutions.

Plan and execute planogram and assortment reviews while translating insights into retail actions and becoming the

Qualifications

  • Bachelor's Degree required.
  • Minimum 5 years' CPG business experience with a focus on category management, analytics and shopper insights.
  • Experience in Beverage Industry & 7-Eleven preferred.
  • Exceptional communication skills - verbal, written & presentation.
  • Ability to translate insights into actionable recommendations.
  • Strong collaborative partnerships with customers and internal teams.

Responsibilities

  • Deliver fully integrated consumer, shopper, category and marketplace insights and trends to guide strategic choices and tactical executions.
  • Conduct robust analysis using research, category management capabilities, analytical tools, and data visualization to identify and communicate business opportunities or challenges.
  • Collaborate with multiple internal cross‑functional teams and the customer to connect business opportunities and develop both strategic and tactical solutions.
  • Plan and execute planogram and assortment reviews.
  • Leverage critical thinking and problem‑solving skills to recognize and anticipate issues and opportunities by elevating analysis beyond reporting and translating insight into retail action.
  • Serve as the expert on all things category to cross‑functional team members.

Skills

Category management
Business analytics
Shopper insights
Data visualization
Communication
Cross-functional collaboration

Education

Bachelor's Degree

Tools

JDA Space Planning
Microsoft Office
IRI / Nielsen data knowledge

Job description

Keurig Dr Pepper is seeking a data-driven Insights & Category Manager to deliver integrated consumer and shopper insights that guide strategic choices and tactical executions. You will conduct robust analysis using research, category management capabilities and data visualization, collaborate with cross-functional teams and customers to connect opportunities and develop solutions.

Plan and execute planogram and assortment reviews while translating insights into retail actions and becoming the

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