Strategic Analyst Relations Leader | Shape Market Perception

Skillsoft; Northern (KY); Hybrid; USD 175,000 - 190,000; Full time

Benefits offered by this job

Medical Benefits

Dental Benefits

Vision Benefits

Job summary

Skillsoft is seeking an experienced Analyst Relations Director to lead the strategy and execution of programs shaping analyst perception and elevating Skillsoft's market position. This highly visible, individual contributor role bridges external analyst relationships with internal stakeholders to enhance the company’s narratives.

The position emphasizes strategic relationship management, thought leadership, and cross-functional collaboration across product, marketing, and executive teams to

Qualifications

• 12+ years of experience in market analyst relations, corporate communications, product marketing, or similar field with a Bachelor’s degree in communications, marketing, business, or commensurate experience
• Deep knowledge of enterprise software, SaaS, learning and development, or adjacent tech industries
• Experience working with major analyst firms (e.g., Gartner, IDC, Forrester); former analyst experience required
• Exceptional written and verbal communication skills with the ability to influence and advise senior executives
• Be highly organized, resourceful, and able to manage multiple priorities in a fast-paced environment
• Possess a strong investigative mindset and strategic thinking to translate analyst insights into actionable business intelligence
• Solid track record of building relationships and managing high-impact analyst programs

Responsibilities

• Strategic Relationship Management – Build, strengthen, and maintain trusted relationships with key industry analysts, acting as their primary point of contact
• Thought Leadership Amplification – Deliver compelling company narratives through briefings, inquiries, and analyst engagements that drive positive, influential coverage
• Analyst Engagement Planning – Plan and execute analyst days, events, webinars, and 1:1 engagement to increase visibility into Skillsoft’s innovation and vision.
• Foster Cross-Functional Collaboration – Work across product, marketing, communications, and executive management to align messaging and coordinate analyst interactions.
• Content Development & Messaging – Tailor briefing materials, messaging frameworks, and spokesperson preparation for analyst-facing content.
• Monitoring & Reporting – Track, synthesize, and share relevant analyst research, coverage, and social commentary with internal stakeholders to inform positioning and GTM strategy.
• Rapid Response & Influence – Manage inbound analyst inquiries and RFPs with speed and precision, coordinating internal resources and delivering high-quality responses.
• Insight & Strategy Development – Leverage analyst feedback to provide strategic guidance to product, marketing, and executive teams on trends, perception gaps, and opportunities
• Influence on Market Perception & MQ/Wave Outcomes – Drive efforts to shape Skillsoft’s positioning in key analyst evaluations, ensuring alignment between analyst criteria and company capabilities.
• Competitive Intelligence Gathering - Identify and share data insights gathered through analyst discussions and research to inform go-to-market and product strategies
• Executive Advisory Role - Advise executive leadership on analyst engagement strategy and influence plan aligned to company priorities and market movements.
• Integration with Influencer Relations & PR - Collaborate with PR, social media, and influencer marketing teams to amplify analyst content and insights across owned and earned channels.
• Content Amplification & Reuse - Ensure analyst endorsements and assets are integrated into marketing campaigns, sales materials, and web content to drive influence across the buyer journey.
• Responsible for Metrics & KPIs for AR Program Success - Track program KPIs such as share of voice, report inclusion, analyst sentiment, and MQ/Wave progress to measure influence and continuously optimize efforts.
• Technical Aptitude - Ability to understand and communicate complex product capabilities, technology trends, and architectural concepts to analyst audiences.

Skills

Strategic Relationship Management

Thought Leadership

Analyst Engagement Planning

Cross-Functional Collaboration

Content Development

Monitoring & Reporting

Rapid Response

Executive Advisory

Influence on Market Perception

Competitive Intelligence

Technical Aptitude

Education

Bachelor's degree in communications, marketing, business, or commensurate experience

Job description

Skillsoft is seeking an experienced Analyst Relations Director to lead the strategy and execution of programs shaping analyst perception and elevating Skillsoft's market position. This highly visible, individual contributor role bridges external analyst relationships with internal stakeholders to enhance the company’s narratives.

The position emphasizes strategic relationship management, thought leadership, and cross-functional collaboration across product, marketing, and executive teams to