Strategic Admissions & Marketing Coordinator

Naya Healthcare; Frostburg (MD); On-site; USD 40,000 - 60,000; Full time

Job summary

Naya Healthcare is seeking an Admissions & Marketing Coordinator to join our team in Western Maryland. The role blends admissions oversight with strategic outreach to develop census and promote our skilled nursing care in the region.

You will manage referrals from hospitals and families, coordinate documentation, and collaborate with leadership to ensure compliant, patient-centered service. This is a dynamic, team-driven environment focused on growth and community engagement.

Qualifications

• Experience in admissions, marketing, or sales preferably within a healthcare setting.
• Excellent interpersonal and communication skills with the ability to connect with people.
• Strong organizational skills and attention to detail.
• Creative thinking and proactive outreach and problem-solving.
• Ability to stay professional while handling difficult conversations.
• Supportive leadership and opportunities for professional growth.
• Collaborative culture with team engagement and shared success.
• Employee engagement through regular events and recognition programs.

Responsibilities

• Admissions Coordination: serve as the primary contact for hospitals, referral sources, prospective residents, and families, guiding them through admissions.
• Marketing & Outreach: develop and execute strategies to raise awareness and promote the facility in the region.
• Relationship Management: build strong ties with hospitals, case managers, discharge planners, and other referrals.
• Administrative Support: maintain accurate records and ensure admissions documentation is compliant and complete.

Job description

Naya Healthcare is seeking an Admissions & Marketing Coordinator to join our team in Western Maryland. The role blends admissions oversight with strategic outreach to develop census and promote our skilled nursing care in the region.

You will manage referrals from hospitals and families, coordinate documentation, and collaborate with leadership to ensure compliant, patient-centered service. This is a dynamic, team-driven environment focused on growth and community engagement.