Staff Product Manager: Hybrid Monetization for VPN

Current Mobile

United States

A distancia

USD 180.000 - 260.000

Jornada completa

14 días+
Generador de candidaturas

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Ventajas ofrecidas por este puesto de trabajo

Remote-first
Competitive compensation
Equity participation
Company bonuses
Open PTO

Descripción de la vacante

Mode.Inc is seeking a Staff Product Manager to own product for a newly acquired consumer VPN business in a new business unit. It is a senior-level, high-ownership role reporting directly to the General Manager, with a global user base across iOS and Android and a subscription model generating eight figures in annual revenue.

You will set the strategy, define the roadmap, and establish the measurement and experimentation foundation the business will rely on for years.

Formación

  • 8+ years of professional product management experience, including 4+ years independently owning a product or business line.
  • Deep, demonstrated experience with consumer subscription products: pricing and packaging, trials, paywalls, churn and retention, and store billing on both iOS and Android.
  • Hands-on experience with in-app advertising monetization across rewarded video, interstitials, and native placements, including working knowledge of mediation platforms like AppLovin MAX or Google AdMob and the metrics that govern them (eCPM, fill rate, ARPDAU).
  • Demonstrated experience launching or operating a freemium or hybrid-monetization product, with a clear point of view on where the free/paid line belongs and how to avoid cannibalizing subscription revenue.
  • Proven experience managing products with P&L accountability and delivering measurable business outcomes.
  • Experience in mobile app ecosystems (utility, privacy/security, productivity, or rewards/monetization) at meaningful scale.
  • Hands-on experience designing and interpreting A/B experiments, with the discipline to kill your own ideas.
  • Strong analytical skills and proficiency with product analytics tools such as Mixpanel or Amplitude, plus spreadsheets and business performance dashboards.
  • Excellent written and verbal communication, capable of influencing at the executive level.

Responsabilidades

  • Own the product roadmap end to end, from strategy and prioritization through specification and delivery, in partnership with Engineering, Design, Monetization, UA, and Data.
  • Own business and product performance: revenue, trial-to-paid conversion, retention, churn, LTV, ARPDAU, and contribution to the business unit P&L.
  • Define and drive the subscription experience across three purchase paths (Google Play, Apple App Store, and a direct web checkout), including paywall design, pricing and packaging, trial mechanics, and account management.
  • Design and launch a free, ad-supported tier, including the free/paid feature boundary, session and data limits, and the upgrade moments that convert free users into subscribers.
  • Own the hybrid monetization model end to end: rewarded video, interstitial and native placements, mediation and waterfall performance, eCPM and fill, and the tradeoff between ad revenue and subscription conversion.
  • Partner with Monetization and Legal to ensure subscription disclosures, price display, cancellation mechanisms, and ad experiences meet Apple, Google, and applicable consumer-protection requirements.
  • Own analytics requirements and launch readiness as the app moves onto Mode.Inc's unified event-tracking stack. Define the event spine, build the dashboards, and establish the baselines the team will manage against.
  • Stand up a durable experimentation practice across paywall, onboarding, pricing, ad load, and retention, and hold the bar on experiment design and readout quality.
  • Translate user research, customer feedback, and competitive intelligence into a prioritized product backlog.
  • Partner with UA on scaling paid acquisition profitably: creative strategy, funnel performance, conversion tracking integrity, geo and cohort targeting, and ROAS accountability, including the improved blended economics a free tier makes possible.
  • Establish the patterns for a growing portfolio. This is the first product in Mode.Inc's Communications Apps and Services business unit, and we may add more through both acquisition and internal development. The monetization models, analytics standards, experimentation practice, and launch playbooks you build here become the foundation each subsequent app inherits, and as the portfolio grows, so does the scope of this role.
  • Provide clear, regular visibility into business performance to the GM and executive stakeholders.

Descripción del empleo

Mode.Inc is seeking a Staff Product Manager to own product for a newly acquired consumer VPN business in a new business unit. It is a senior-level, high-ownership role reporting directly to the General Manager, with a global user base across iOS and Android and a subscription model generating eight figures in annual revenue.

You will set the strategy, define the roadmap, and establish the measurement and experimentation foundation the business will rely on for years.

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