Staff Brand Designer - Web & Brand Experience (Remote)

Webflow; United States; Remote; USD 163,000 - 195,000; Full time

Benefits offered by this job

Remote-first

Company bonus program

Competitive base pay

Job summary

Webflow is seeking a Staff Brand Designer to bridge brand and web, owning the primary brand surface on the company site and campaigns. You’ll shape pacing, narrative, and flow across visitor paths, translating brand ideas into production-ready web experiences and motion systems.

You’ll work openly with AI-assisted design and agentic tooling, collaborating across brand, motion, and marketing partners to ship launches and maintain alignment with performance, accessibility, and SEO goals.

Qualifications

• Experience designing brand systems for digital experiences.
• Ability to shape narrative and flow across a visitor journey.
• Comfort embedding brand across campaigns, events, film, and product.

Responsibilities

• Design the web as the primary brand surface and treat webflow.com as the brand experience.
• Shape pacing and narrative across a visitor path, not just page layouts.
• Express brand through behavior—type, motion, interaction, state.
• Extend brand system into web-native patterns and reusable components.
• Work between brand and web, carrying work from idea to shipped page.
• Own Webflow's marketing surface area, from CMS architecture to publishing workflow.
• Ensure the site demonstrates platform capabilities and supports performance and accessibility.

Skills

Brand design

Web design

Brand systems

Motion design

AI-assisted design

Collaboration

Job description

Webflow is seeking a Staff Brand Designer to bridge brand and web, owning the primary brand surface on the company site and campaigns. You’ll shape pacing, narrative, and flow across visitor paths, translating brand ideas into production-ready web experiences and motion systems.

You’ll work openly with AI-assisted design and agentic tooling, collaborating across brand, motion, and marketing partners to ship launches and maintain alignment with performance, accessibility, and SEO goals.