Stadium Digital Marketing Manager

ASM Global Group; Las Vegas (NV); On-site; USD 70,000 - 110,000; Full time

Job summary

Legends Global hosts premier live events and venues, delivering integrated marketing and branding across social channels and owned platforms. The Digital Marketing Manager will drive audience engagement, content performance, and revenue impact for Allegiant Stadium.

This role supports the Sr. Director of Marketing and Marketing Manager, coordinating campaigns, assets, and timelines while leveraging data-driven insights to optimize ticket sales and fan experiences.

Qualifications

• BA/BS degree in marketing or related field.
• 3–5 years in large-scale event marketing.
• Proficient with MS Office, GA, and Adobe Creative Suite.
• Hands-on with social media, email, SMS, and on-site messaging.
• Experience managing digital assets across multiple stakeholders.
• Strong organizational and communication skills.

Responsibilities

• Lead social media strategy and content calendar to drive revenue.
• Coordinate end-to-end event marketing plans with internal teams and partners.
• Analyze campaign performance and translate data into actionable recommendations.
• Oversee website marketing and on-site promotional content.
• Collaborate with promoters, agencies, and vendors to ensure timely asset delivery.
• Monitor budgets and financial approvals for marketing initiatives.
• Represent Legends Global at events and support sustainability and community initiatives.

Skills

Event marketing experience

Social media management

Email marketing

SMS/push notifications

Asset management

Communication skills

Sports & entertainment interest

Multitasking

Education

BA/BS Degree (4-year)

Tools

Microsoft Office

Google Analytics

Adobe Creative Suite

Graphic Design

Job description

Legends Global hosts premier live events and venues, delivering integrated marketing and branding across social channels and owned platforms. The Digital Marketing Manager will drive audience engagement, content performance, and revenue impact for Allegiant Stadium.

This role supports the Sr. Director of Marketing and Marketing Manager, coordinating campaigns, assets, and timelines while leveraging data-driven insights to optimize ticket sales and fan experiences.