Sr. Technical Product Marketing Manager I

IBM; Jacksonville (FL); Remote; USD 100,000 - 130,000; Full time

Job summary

A leading technology company is seeking a Senior Technical Product Marketing Manager to enhance their cloud solutions. This role involves creating technical content, collaborating with various teams, and advocating for HashiCorp products. The ideal candidate should have significant experience in technical product marketing, particularly in cloud and infrastructure domains.

Qualifications

• 5-7 years of technical product marketing experience.
• Strong technical writing skills for external audiences.
• Industry expertise in cloud, IT infrastructure, HashiCorp Terraform.

Responsibilities

• Create content to help customers understand HashiCorp products.
• Collaborate with teams to deliver tutorials, demos, and white papers.
• Conduct competitive analysis to understand key competitors.

Skills

Technical Writing

Cloud

DevOps Workflows

Education

Bachelor's Degree

Tools

Keynote

PowerPoint

Google Slides

Job description

Sr. Technical Product Marketing Manager I

Introduction
A career in IBM Software means you'll be part of a team that transforms our customer's challenges into industry-leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world's leading AI-powered, cloud-native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp's offerings, now part of IBM, which empower organizations to automate and secure multi-cloud and hybrid environments. You will join a team managing the lifecycle of infrastructure and security, enhancing IBM's cloud solutions to ensure enterprises achieve efficiency, security, and scalability in their cloud journey.

Your Role And Responsibilities

HashiCorp is seeking a Senior Technical Product Marketing Manager to help with HashiCorp’s Infrastructure product line, focusing on Terraform. This role will be a key part of our Product Marketing team, owning technical go-to-market strategy activities, and will own building technical content for the company’s products. The ideal candidate (but not required) will be someone with experience using HashiCorp products and/or other cloud-native offerings who can also build technical content, including demos, tutorials, competitive intelligence and insights, presentations, technical white papers, and more. This role will report to the Senior Director of Technical Product Marketing.

What you'll do

• Create content that helps our customers understand the problems HashiCorp products solve and how they can help, ensuring the content is easily consumable, accurate, and polished for web, sales, and events.
• Collaborate with engineering, product management, developer relations, and sales teams to deliver slide decks, tutorials, demos, videos, and white papers aligned with go-to-market initiatives.
• Advocate for HashiCorp products by evangelizing within practitioner and enterprise communities, industry influencers, decision makers, and developer relations teams.
• Support sales teams by showcasing content during training sessions, gathering feedback, and enhancing materials.
• Develop content for product launches in collaboration with marketing to support announcements.
• Conduct competitive analysis to understand key competitors and incorporate differentiated value into content and sales materials.
• Work with partners to understand ecosystem integrations and incorporate this into product content.

This job can be performed from anywhere in the US.

Preferred Education
Bachelor's Degree

Required Technical And Professional Expertise

• 5-7 years of technical product marketing experience, with at least 3 years in cloud, infrastructure, or IT operations roles.
• Industry expertise in cloud, IT infrastructure, HashiCorp Terraform, infrastructure as code, DevOps workflows.
• Ability to quickly learn new technologies and evaluate features.
• Strong technical writing skills for external audiences.
• Proficiency with Keynote, PowerPoint, and/or Google Slides.

Preferred Technical And Professional Experience

• Experience with demo recording software like Camtasia, Loom, or Zoom.
• Comfortable presenting and demoing products to various audiences.
• Some travel for customer interactions and industry events.
• Deep customer focus and project management skills.
• Strong communication skills.
• BS in CS/CE or equivalent technical degree preferred.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Product Management and Marketing

Industries

• IT Services and IT Consulting

Referrals increase your chances of interviewing at IBM by 2x

Sign in to set job alerts for “Senior Technical Marketing Manager” roles.

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.