Sr. Product Marketing Manager, eCommerce - UK&I

Global Payments; Atlanta (GA); On-site; GBP 90,000 - 120,000; Full time

Job summary

Global Payments is seeking a Sr. Product Marketing Manager, eCommerce - UK&I to join our product and marketing team and help shape the future of global commerce.

You will own product positioning, messaging, and go-to-market strategies for eCommerce clients in the UK and Ireland. Bring 8–12+ years of B2B product marketing/management experience, preferably in payments or FinTech, with a proven track record of launching and driving adoption of new products.

Qualifications

• Bachelor's degree in Marketing or related field; however, relevant experience may be considered.
• 8–12+ years in product marketing or product management in a B2B environment, particularly selling to eCommerce businesses.
• Experience within a card issuing, issuing processor or related payments industry preferred.
• Demonstrated success launching and driving adoption of new products in a B2B environment.

Responsibilities

• Define product positioning and messaging for ICPs and competitive landscape.
• Lead product launches with messaging, content and success metrics.
• Develop and execute go-to-market plans to drive product adoption.
• Create sales enablement materials and tools including collaterals and demos.
• Support the buyer's journey for inside and channel sales teams.

Skills

Product positioning

Go-to-market

Sales enablement

B2B marketing

Education

Bachelor's degree in Marketing

Job description

Ready to take your career global? Make your mark at one of the biggest names in payments. We’re looking for a Sr. Product Marketing Manager, eCommerce - UK&I to join our ever evolving product and marketing team and help shape the future of global commerce.

What you’ll own

• Product positioning and messaging - develop clear ICPs and differentiated positioning informed by thorough knowledge of the audience, competition and industry.
• Effectively communicate the value of our product targeted for specific audiences.
• Product Launches - responsible for orchestrating and leading product launches from crafting messaging, content and initiatives to tracking progress and measuring success
• Go-to-market strategy - lead the development and execution of comprehensive go-to-market plans to drive product adoption and customer engagement
• Cross sell strategy - partner with the Product and Revenue Marketing teams to develop and execute cross sell strategies to existing customers as well as integrating cross sell strategies into the buyer journey for net new customers.
• Sales enablement - responsible for creating sales enablement materials including and not limited to sales collaterals, demos, sales tools and more, to effectively communicate the product capabilities and benefits.
• Supporting the buyer's journey for our inside and channel sales teams and enabling them to drive success is key to the role.
• Marketing campaigns - work with our revenue and partner marketing teams to support campaign initiatives attracting new customers as well as cross selling to existing customers, as mentioned above.
• Be the voice of the customer - enable internal teams by being the internal voice of the customer.

What you’ll bring

Bachelor's Degree Relevant Experience or Degree in: Marketing or equivalent field from an accredited university is required; however, relevant experience in lieu of a degree may be considered.

Typically a minimum of 8-12+ years Experience in product marketing and/or product management in a B2B environment, particularly selling to eCommerce businesses.

Experience within a card issuing, issuing processor or related payments industry or in a similar FinTech industry preferred.

Demonstrated success in launching and driving adoption of new products in a B2B environment.

It’s a bonus if you have Master's Degree Marketing or equivalent field from an accredited university or MBA.

Skills / Knowledge

• Having broad yet in-depth expertise and unique knowledge, uses skills to set and ensure success of company objectives and principles and to achieve goals in creative and effective ways within environments and situations that are complex and difficult.
• Having ownership of a function, major account or matrix management responsibilities, uses knowledge to ensure success, strengthen relationships, expand the business through key initiatives, and lead matrix teams on complex projects.
• Barriers to entry such as technical committee and senior management review exist at this level.

Job Complexity

Works on issues that impact design/selling success or address future concepts, products, or technologies. Creates formal networks with key decision makers and serves as external spokesperson for the organization with key accounts, agencies, partners, vendors, and sales prospects.

Supervision

Exercises wide latitude in determining objectives and approaches to critical assignments.

About the team

Our inclusive and global teams win together every day.

We’re proud to have the best minds in the industry, who you can learn from as you grow your career.

The people, the energy, the connections – it’s unmatched.

Come and be part of an ever-evolving company and get dynamic opportunities that go beyond borders.

What makes a Globalpayer? Globalpayers think like a client, act like an owner and win as one team.

We’re curious and innovative – always finding better ways to deliver impact.

We empower each other to make decisions, and it’s our passion that drives excellence in everything we set out to do.

Global Payments and Worldpay recently joined forces, and we’re currently operating across two Workday application systems.

If you don’t see one of your applications here, it may have been submitted in the Worldpay Workday system instead.

At Global Payments (NYSE : GPN), we empower simple, fast, secure payments for everyone.

And to do that, we’ve built a complete, worldwide commerce ecosystem that delivers software and services at scale to millions of companies around the world—from ambitious startups to global enterprises.

Our team of 27,000 experts is dedicated to your success.

Headquartered in Atlanta, Georgia, we're a Fortune 500® company and a member of the S&P 500 with worldwide reach spanning North America, Europe, Asia Pacific and Latin America.

Wherever you are—or wherever you want to be—we’re there, ready to support you.

For more information, visit company.globalpayments.com and follow Global Payments on X, LinkedIn and Facebook.

Accommodations: Accessibility Requests

If you wish to request reasonable accommodations related to applying for employment or provide feedback about the accessibility of this website, please contact [e-mail]

EEOC Statement

Global Payments Inc. is an equal opportunity employer.

Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law.

Those applicants requiring reasonable accommodation to the application and/or interview process should notify [e-mail].