Sr. Product Marketing Manager, CDP & Data Connectivity

We Love AI Jobs; Northern (KY); Hybrid; USD 140,000 - 185,000; Full time

Job summary

Alteryx is seeking a Senior Product Marketing Manager for CDP and Data Connectivity to own the marketing strategy for Live Query, data connectivity, OCR Tools, Intel Suite, Data Products, and Connect. You will partner with product, ecosystem, and sales teams to craft messaging and go-to-market programs that enable enterprise data access and AI-ready analytics.

You will develop persona-driven narratives for IT architects, data engineers, and CIO/CDAO audiences, create launch plans and customer

Qualifications

• Set positioning and messaging for Live Query, data connectivity, OCR Tools, Intel Suite, Data Products, and Connect.
• Develop launches, customer content, and sales enablement for data access capabilities.
• Coordinate with product, platform, and ecosystem teams on messaging and go-to-market plans.

Responsibilities

• Own the end-to-end product marketing strategy for Live Query and Alteryx’s core data connectivity capabilities, defining positioning and messaging that articulates how Alteryx enables fast, governed access to any data source—cloud, on-premises, or hybrid—without requiring data movement.
• Develop persona-specific narratives for IT architects, data engineers, and CDAO organizations that demonstrate how Live Query reduces data pipeline complexity and accelerates time-to-analysis.
• Partner with Product Management to shape the data connectivity roadmap narrative, translating new connector availability, performance improvements, and cloud ecosystem integrations into compelling customer-facing stories.
• Build launch plans, enablement materials, and customer content for new connectivity capabilities, ensuring GTM teams can confidently position Alteryx as the most versatile data access layer in the enterprise analytics stack.
• Monitor the competitive landscape across data connectivity, ELT/ETL, and cloud data integration—surfacing insights that sharpen differentiation and inform battlecard strategies.

Tools

Live Query

OCR Tools

Intel Suite

Data Products

Connect

Snowflake

Databricks

Google Cloud

Job description

# Sr. Product Marketing Manager, CDP & Data ConnectivityAlteryxSouthern California, USA - RemoteFull-time$140,000 – $185,000 / yearUpload your resume once and Scout applies for youApply with ScoutShare this job:LinkedInXSave imageThis product marketing role leads positioning and go-to-market strategy for Alteryx’s data connectivity, OCR, and data product capabilities. You’ll develop customer messaging and field enablement while partnering with product, ecosystem, and sales teams to explain how these offerings support enterprise data access and analytics.* Permanent* Fully Remote### Skills and expertiseLive QueryOCR ToolsIntel SuiteData ProductsConnectSnowflakeDatabricksGoogle Cloud### Key responsibilities* Set positioning and messaging for Live Query, data connectivity, OCR Tools, Intel Suite, Data Products, and Connect.* Develop launches, customer content, and sales enablement for data access capabilities.* Coordinate with product, platform, and ecosystem teams on messaging and go-to-market plans.## How this job comparesCompared with 156 open senior marketing jobs on October 10, 2026.Pay: This job pays $140K to $185K a year. The 84 open senior marketing jobs that publish US pay start at $155K on average, so this job starts about 9% lower.Similar open jobs: We Love AI Jobs lists 156 open senior marketing jobs at 97 companies.Remote work: This job is remote. 29 of the 156 senior marketing jobs (19%) are remote.AI in this role: Medium. The role uses AI tools and works with AI systems as a regular part of the job. The role markets data access capabilities described as foundational to enterprise AI initiatives and AI-ready analytics. Its work is focused on product messaging and go-to-market programs rather than building AI models.## Full descriptionMeet the Moment with AlteryxWe're living through a once-in-a-generation shift in how work gets done. Data, automation, and AI are quickly becoming the center of every business decision - and Alteryx is leading the transformation.You'll be working on the challenges that sit at the heart of modern business. No matter your role, the work you do will help organizations move faster, see more clearly, and tackle questions that used to feel impossible.If you're ready to meet the moment with innovation, curiosity, and excellence, there's a place for you here.Meet the Moment with AlteryxEvery enterprise AI initiative starts with data access—and Alteryx is the platform that makes it possible. Our CDP & Data Connectivity portfolio—spanning Live Query, OCR Tools, Intel Suite, Data Products, and Connect—helps organizations unlock any data source, eliminate silos, and maximize the value of their existing data investments. This is the connective tissue of the Alteryx One platform, and the foundation upon which every workflow, agent, and business application is built.The Senior Product Marketing Manager for CDP & Data Connectivity will own the product marketing strategy for the capabilities that bring data into Alteryx. You’ll define how IT leaders, data architects, and enterprise teams understand the value of Alteryx’s data access layer—building the messaging, content, and programs that position Alteryx as the essential bridge between enterprise data assets and AI-ready analytics.What You’ll DoLive Query & Data Connectivity• Own the end-to-end product marketing strategy for Live Query and Alteryx’s core data connectivity capabilities, defining positioning and messaging that articulates how Alteryx enables fast, governed access to any data source—cloud, on-premises, or hybrid—without requiring data movement.• Develop persona-specific narratives for IT architects, data engineers, and CDAO organizations that demonstrate how Live Query reduces data pipeline complexity and accelerates time-to-analysis.• Partner with Product Management to shape the data connectivity roadmap narrative, translating new connector availability, performance improvements, and cloud ecosystem integrations into compelling customer-facing stories.• Build launch plans, enablement materials, and customer content for new connectivity capabilities, ensuring GTM teams can confidently position Alteryx as the most versatile data access layer in the enterprise analytics stack.• Monitor the competitive landscape across data connectivity, ELT/ETL, and cloud data integration—surfacing insights that sharpen differentiation and inform battlecard strategies.OCR Tools & Intel Suite• Define and maintain the positioning and messaging framework for Alteryx’s OCR Tools and Intel Suite, articulating their differentiated value in bringing structured intelligence to unstructured and semi-structured data sources.• Develop use-case-driven content—including demos, solution briefs, and customer stories—that illustrates how OCR Tools and Intel Suite enable document processing, data extraction, and business intelligence in industries with high unstructured data volumes (financial services, insurance, healthcare, logistics).• Partner with Solutions PMM to develop vertical-specific messaging and content that connects OCR and Intel Suite capabilities to high-value industry use cases.• Build enablement materials that help field teams identify OCR and Intel Suite opportunities within existing Alteryx accounts and new enterprise prospects.Data Products & Connect• Own the go-to-market strategy for Alteryx’s Data Products and Connect capabilities, positioning them as the enterprise-grade solution for data cataloging, data sharing, and governed access to curated data assets across the organization.• Develop messaging that resonates with both data producers (data engineering, data platform teams) and data consumers (analysts, business users) who benefit from centralized, governed data access and discovery.