Senior Technical Project Manager and Product Owner - Marketing

Alteryx, Inc.; Irvine (CA); Hybrid; USD 140,000 - 160,000; Full time

Benefits offered by this job

Connectivity Plus stipend

Home office reimbursement

Comprehensive benefits

Job summary

Alteryx, Inc. is seeking a Senior Technical Project Manager & Product Owner to bridge marketing strategy and technical execution in a hybrid role.

You will partner with Marketing Operations to translate strategies into a prioritized SaaS product roadmap and work with delivery teams to implement scalable marketing tech solutions using Salesforce and other tools. You will coordinate with architects, BSAs, and developers, maintain backlog priorities, manage end-to-end delivery, and ensure data

Qualifications

• 5+ years in PM or hybrid PM/PO role managing software projects.
• Strong understanding of core marketing processes and lead management.
• Experience with Salesforce customizations and integrations in a modern Marketing Tech stack.
• Proficient in Jira and Confluence; Scrum/Kanban experience.

Responsibilities

• Product Ownership & Roadmap: translate marketing strategies into a prioritized roadmap and balance business needs, tech debt and stability.
• Project Management & Delivery: develop delivery plans and drive end-to-end marketing tech projects.
• Technical Strategy & Collaboration: ensure platform feasibility, third-party integrations, and data hygiene across tools.

Skills

PM experience

Agile Scrum

Salesforce SFDC

Marketing tech

Jira Confluence

Communication

Lead management

Tools

Salesforce

Marketo

HubSpot

Pardot

Job description

Meet the Moment with Alteryx

We're living through a once-in-a-generation shift in how work gets done. Data, automation, and AI are quickly becoming the center of every business decision - and Alteryx is leading the transformation. You'll be working on the challenges that sit at the heart of modern business. No matter your role, the work you do will help organizations move faster, see more clearly, and tackle questions that used to feel impossible. If you're ready to meet the moment with innovation, curiosity, and excellence, there's a place for you here.

Role Overview

Alteryx is seeking a versatile Senior Technical Project Manager & Product Owner to bridge the gap between marketing strategy and technical execution. In this hybrid role, you will partner directly with Marketing and Marketing Operations leaders to prioritize initiatives across our Marketing SaaS ecosystem and Salesforce (SFDC) customizations. You will help translate marketing goals into a prioritized SaaS product roadmap and partner with the delivery team – including developers, technical leads, solutions architects, and business systems analysts – to deliver scalable, high-impact marketing tech solutions on time.

Key Responsibilities

• Product Ownership & Roadmap
  • Collaborate with Marketing Operations and leadership to translate marketing strategies into a prioritized product roadmap, balancing business requirements, technical debt, and system stability.
  • Own refinement and sequencing of the systems backlog within priorities, funding, and outcomes agreed by Marketing and IT stakeholders, balancing technical debt, and system stability.
  • Partner with Marketing stakeholders and BSAs to document business requirements, user stories, and acceptance criteria; coordinate with architects and developers on technical specifications.
• Project Management & Delivery
  • Develop delivery plans and coordinate resource needs and capacity commitments with functional managers to drive end-to-end delivery of marketing technology projects.
  • Facilitate project meetings, sprint planning, demos, and support BSAs and business users in testing and coordinate UAT/deployment-readiness reviews.
  • Identify cross-system dependencies, mitigate technical risks, and resolve delivery bottlenecks across teams.
  • Provide clear, tailored status updates on projects, roadmap progress, and technical tradeoffs to non-technical stakeholders and leadership.
• Technical Strategy & Collaboration
  • Work alongside system architects and developers to ensure platform feasibility, third-party SaaS integration functionality, new system proof-of concept initiatives, and architectural decisions.
  • Work with subject matter experts to ensure data hygiene, security compliance, and seamless end-to-end data flows between top-of-funnel marketing tools, lead routing systems, and Salesforce.

Required Qualifications

• Experience: 5+ years in a PM or hybrid Technical PM/PO role managing software or business systems projects in an Agile environment.
• Domain Knowledge: Strong understanding of core marketing processes, campaign operations, lead management, and top-of-funnel sales dynamics.
• System Expertise: Proven experience with Salesforce (SFDC) customizations and integrations within a modern Marketing Tech stack (e.g., Marketo, HubSpot, Pardot, or similar SaaS tools).
• Technical Acumen: Ability to discuss API capabilities, interpret system architecture diagrams, and navigate database structures.
• Tooling & Process: Hands-on expertise running Scrum or Kanban frameworks utilizing Jira and Confluence.
• Communication: Exceptional ability to bridge technical and business domains, translating complex architecture into business outcomes and vice versa.

Preferred Qualifications

• Certifications: Certified Scrum Product Owner (CSPO) or PMP.
• Familiarity with Salesforce and the end-to-end lead-to-opportunity process.
• Technical Background: Prior experience as a SaaS developer, technical analyst, or systems administrator, prior to transitioning into product or project management.

Compensation and Benefits

Alteryx is committed to fair, equitable, and transparent compensation. Final compensation is determined by several factors, including but not limited to relevant work experience, education, certifications, skills, and geographic location. The base salary range for this role in the United States is $140,000 to $160,000. This role is also eligible for a target annual bonus of 15% of base salary, based on individual and company performance. In addition to base pay and bonus eligibility, this role includes clear forms of additional compensation, such as:

• A monthly Connectivity Plus stipend of $150 to support remote work-related expenses
• An annual $200 home office reimbursement

Alteryx offers a comprehensive benefits package designed to support your health, financial security, and overall well-being, including:

• Medical, dental, and vision coverage
• 401(k) with company match
• Paid parental leave, caregiver leave, and flexible time off
• Mental health support and wellness reimbursement
• Career development and education assistance

Benefits & Perks

Alteryx has amazing benefits for all Associates which can be viewed here.

For roles in San Francisco and Los Angeles: Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Alteryx will consider for employment qualified applicants with arrest and conviction records. This position involves access to software/technology that is subject to U.S. export controls. Any job offer made will be contingent upon the applicant’s capacity to serve in compliance with U.S. export controls.

Who We Are

Alteryx is a leading AI-ready data and analytics company that powers actionable insights to help organizations drive smarter, faster decisions with AI-ready data. More than 8,000 customers around the world rely on Alteryx to automate analytics, improve revenue performance, manage costs, and mitigate risk across their businesses.

If you require reasonable accommodation as part of the recruiting process, please contact [e-mail]. Alteryx, Inc. is an Equal Employment Opportunity Employer. Unsolicited third party/agency profiles and resumes will not be considered.